Alexey Brodovitch Quotes

United States, Photographer
1898 – April, 15, 1971.

Alexey Vyacheslavovich Brodovitch was a Russian-born photographer, designer and instructor who is most famous for his art direction of fashion magazine Harper's Bazaar from 1934 to 1958.

Also known as Designer, Instructor

The creative life of the commercial photographer is like the life of a butterfly. Very seldom do we see a photographer who is really productive for more than eight or ten years.

Alexey Brodovitch
What is good today may be a cliche tomorrow.

Alexey Brodovitch
- Today
- Tomorrow
- Cliche

If you see something you have seen before, don't click the shutter.

Alexey Brodovitch
- See
- Click
- Shutter
What is of value is that a particular photographer sees the subject differently than I do. A good picture must be a completely individual expression which intrigues the viewer and forces him to think.

Alexey Brodovitch
Imitation is the greatest danger of the young artist.

Alexey Brodovitch
- Artist
- Danger
- Imitation
There is no recipe for good layout, what must be maintained is a feeling of change and contrast. A layout man should be simple with good photographs. He should perform acrobatics when the pictures are bad.

Alexey Brodovitch
- Feeling
- Contrast
- Layout
The best way to achieve surprise quality is by avoiding cliches.

Alexey Brodovitch
- Quality
- Achieve
- Cliches
If you know yourself, you are doomed.

Alexey Brodovitch
- Know
- Yourself
- Doomed

It is the end result that counts.

Alexey Brodovitch
- End
- Result
- Counts
The photograph is not only a pictorial report; it is also a psychological report. It represents the feelings and point of view of the intelligence behind the camera.

Alexey Brodovitch
- Camera
- Photograph
- Report