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After I brush on my moisturizer, I'll dip the same brush into foundation and mix it with the lotion to make tinted moisturizer.
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Every business decision I ever made I learned from my grandfather Papa Sam. He moved here from Russia when he was a boy. He worked his way up selling newspapers and ladies' handbags, and eventually, he became Cadillac Sam, one of the biggest car dealers in Chicago.
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Concealers are like undergarments. They make you feel taller and thinner.
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I never learned management. I never went to business school. I'm an artist. I happened to have really clear ideas of what I thought my business should be.
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So much of what I do is about inspiring and empowering women.
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Don't use your skin tone as a guide to choosing the color of your eye shadow. Rather, for everyday application, pick shades of shadow that bring out your eye color.
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Nobody is the color of translucent powder. Instead, choose a powder that matches your skin tone.
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I am in an industry that makes women feel bad about themselves, absolutely.
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The best anti-aging product is a great, natural-looking hair color, especially when you're graying.
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I don't relax very well, and I find it hard to sit still.
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Every season has its lipstick trend, and just because your perfect color is a pinky beige, that doesn't mean you can't wear deep burgundy.
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The most versatile lipstick you can own is a shade that's just a bit brighter than your natural lip color.
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I layer my moisturizers, which makes my complexion so fresh, I can wear less foundation.
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I won't put a product out that I don't 100 percent believe in. All of my products are made from the best ingredients and are made to make a woman feel like herself, only prettier and more confident.
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Personalized beauty is about each woman being able to create her own makeup routine that complements her coloring and style.
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Eating right and exercising is more important than what you put on your face.
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The most common mistakes women make when applying makeup are not applying it in the proper light and not using their hands as blending tools.