Donald Norman

Donald Norman Quotes

United States, Programmer
December 25, 1935

Donald Arthur Norman (born December 25, 1935) is the director of The Design Lab at University of California, San Diego.

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Readers always seem to think that the author has some control over the design of their books.

Donald Norman
- Control
- Design
- Author
User-centered design means working with your users all throughout the project.

Donald Norman
- Design

Sure, one can always get the students to relax and be happy - entertained, but although being laid back and relax can also lead to creativity, mostly it means that nothing much gets done.

Donald Norman
- Done
- Happy
- Creativity
Beauty and brains, pleasure and usability - they should go hand in hand.

Donald Norman
- Hand