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As a writer and sometime activist who needs to promote my books and articles and occasionally rally people to one cause or another, I found Facebook fast and convenient. Though I never really used it to socialize, I figured it was OK to let other people do that, and I benefited from their behavior.
Douglas Rushkoff -
While learning to code may have once been an arduous or expensive process, the college dropouts who developed Codecademy have democratized coding as surely as Gutenberg democratized text. Anyone can go to Codecademy and start learning and creating code through their simple, fun, interactive window, for free.
Douglas Rushkoff
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The cloud is still really just a bunch of servers, owned by someone or something, whose decisions and competence must be trusted. This applies to everything from Google Docs to Gmail: Putting our data out there really means putting it 'out there.'
Douglas Rushkoff -
If the clockwork universe equated the human body with the mechanics of the clock, the digital universe now equates human consciousness with the processing of the computer. We joke that things don't compute, that we need a reboot, or that our memory has been wiped.
Douglas Rushkoff -
Technology has moved away from sharing and toward ownership. This suits software and hardware companies just fine: They create new, bloated programs that require more disk space and processing power. We buy bigger, faster computers, which then require more complex operating systems, and so on.
Douglas Rushkoff -
I think the only way to behave is as if nothing is private. And then fight to make what you care about legal and acceptable.
Douglas Rushkoff -
If the end of the twentieth century can be characterized by futurism, the twenty-first can be defined by presentism.
Douglas Rushkoff -
Marketers use big data profiling to predict who is about to get pregnant, who is likely to buy a new car, and who is about to change sexual orientations. That's how they know what ads to send to whom. The NSA, meanwhile, wants to know who is likely to commit an act of terrorism - and for this, they need us.
Douglas Rushkoff
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The tribal community lived in the totality of circular time; the farmers of God's universe understood before and after; workers of the clockwork universe lived by the tick; and we creatures of the digital era must relate to the pulse.
Douglas Rushkoff -
Microsoft's new OS, Windows 7, may finally be a worthy successor to XP, eliminating the clutter of Vista and letting users get to what they want to use without the fuss. All this, while remaining compatible with their IT departments' demands for scalability and custom implementations.
Douglas Rushkoff -
The new Zune may not be an iPod killer, but it does offer a clean interface, great industrial design, HD radio, and a subscription model for music, making it significantly less expensive for big users.
Douglas Rushkoff -
Removed from 'Gmail' doesn't necessarily mean removed from all Google servers. In fact, your old emails are the data set from which Google models our behaviors - the real product it is offering its advertisers.
Douglas Rushkoff -
Treating an age group as a demographic requires coming up with something that's common to every single one of them. Right?... So it's reductionist in that it reduces an entire segment of civilization down to one person with one habit.
Douglas Rushkoff -
The easiest way to figure out who the customer is in an online space is to figure out who is paying for the thing. Usually, the people paying are the customers. So on Facebook, the people paying are marketers. That makes them the customers. And it means we are the product being delivered to those customers.
Douglas Rushkoff
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In spite of my own reservations about Bing's ability to convert Google users, I have to admit that the search engine does offer a genuine alternative to Google-style browsing, a more coherently organized selection of links, and a more advertiser-friendly environment through which to sell space and links.
Douglas Rushkoff -
I went to Cal Arts and AFI, and I worked on 'Bonfire Of The Vanities.' I got this grant from the Academy to be Brian De Palma's apprentice director. And it was such a harrowing, disillusioning, awful experience.
Douglas Rushkoff -
The industrial age was not about craftspeople trading peer to peer. It was about stopping that. You weren't supposed to be a craftsperson, you were supposed to be an employee.
Douglas Rushkoff -
When things begin accelerating wildly out of control, sometimes patience is the only answer. Press pause.
Douglas Rushkoff -
Social media is itself as temporary as any social gathering, nightclub or party. It's the people that matter, not the venue. So when the trend leaders of one social niche or another decide the place everyone is socializing has lost its luster or, more important, its exclusivity, they move on to the next one, taking their followers with them.
Douglas Rushkoff -
The 'looking forward' so prevalent in the late 1990s was bound to end once the new millennium began. Like some others of that era, I predicted a new focus on the moment, on real experience, and on what things are actually worth right now. Then 9/11 magnified this sensibility, forcing America as a nation to contend with its own impermanence.
Douglas Rushkoff
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Time has always been used against us on a certain level. The invention of the clock made us accountable to the employer, gave us a standard measure and stopwatch management, and it also led to the requirement of interest-bearing currency to grow over time, the requirement of the expansion of our economy.
Douglas Rushkoff -
Remember when those CD-ROMs from AOL came in the mail almost every day? The company was considered ubiquitous, invincible. Former AOL CEO Steve Case was no less a genius than Mark Zuckerberg.
Douglas Rushkoff -
Once a teen has been identified as part of the 'target market,' he knows he's done for. The object of the game is to confound the marketers, and keep one's own, authentic culture from showing up at the shopping mall as a prepackaged corporate product.
Douglas Rushkoff -
Not only have computers changed the way we think, they've also discovered what makes humans think - or think we're thinking. At least enough to predict and even influence it.
Douglas Rushkoff