Italy, Businessman 1951
Pier Luigi Loro Piana (born December 1951) is an Italian billionaire businessman. He was born in Milan, Italy, the son of Franco Loro Piana. He received a bachelor's degree in economics from Bocconi University in Milan.
Luxury is research in quality. It's quality with no compromise. What does that mean? That you don't think about how much something will cost to be able to achieve the very, very best.
So many young designers are focused on styling rather than materials now. We have to change that.
Once you start compromising, once you start trying to keep cost lower, this is not luxury. Luxury is wanting the best and using the best materials with which to do that.
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