Erik Qualman Quotes
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Social Media isn’t a fad, it’s a fundamental shift in the way we communicate.
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Pushing a company agenda on social media is like throwing water balloons at a porcupine.
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With the growing reliance on social media, we no longer search for news, or the products and services we wish to buy. Instead they are being pushed to us by friends, acquaintances and business colleagues.
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The power of social media is it forces necessary change.
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The beauty of social media is that it will point out your company's flaws; the key questions is how quickly you address these flaws.
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History repeats itself because nobody listens the first time.
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The ROI of social media is that your business will still exist in 5 years.
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We don't have a choice on whether we DO social media, the question is how well we do it.
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25 percent of search results for the world's top 20 largest brands are links to user-generated content. 34 percent of bloggers post opinions about products and brands.
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Successful companies in social media function more like entertainment companies, publishers, or party planners than as traditional advertisers.
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The easier things are to buy, the more we consume.
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Privacy is dead. Reputations are dying.
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With the advent of radical and accessible technology, each one of us, for the first time in history, is creating an influential mark forever - we are all mini-digital celebrities and heroes to someone.
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It's about listening first, then selling.