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What's the use of being legible, when nothing inspires you to take notice of it?
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For me, typography is a triangular relationship between design idea, typographic elements, and printing technique.
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Berthold is still a good typeface, but even Berthold has some less than attractive features, and then I just cut them off because I didn't like them.
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Anyone who uses Helvetica knows nothing about typefaces.
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The simpler the assignment, the more difficult the solution.
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Electronic equipment replaces neither Eyes, Hands, nor Heart.