David A. Aaker Quotes
A brand strategy can enable, sometimes crucially, the potential of an innovation to be realised. There are times when you literally need to brand it or lose it.
Quotes to Explore
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Sometimes you've got to know when it's time to leave the party.
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Sometimes, just the act of venting is helpful. Counseling provides a safe haven for precisely that kind of free-ranging release: You can say things in the therapist's office, with the therapist present, that would be incendiary or hurtful in your living room.
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You just do the best you can with what you've got... and sometimes magic strikes.
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We know that the nation that goes all-in on innovation today will own the global economy tomorrow. This is an edge America cannot surrender.
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Disney's something to be a little alarmed about. It's not just a little theme park anymore. It's now an ethic and outlook and strategy that goes way beyond central Florida.
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To be seventy years young is sometimes far more cheerful and hopeful than to be forty years old.
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As a grandson of farmers in downstate Illinois, I have long admired the dedication of farmers to their work and have written about the role of agriculture in American innovation.
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I've gone back and forth with fine-tuning the kind of conditioning I'm doing. Sometimes trying to shed weight and getting leaner and sometimes trying to pack on a little more muscle.
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If you bet on Microsoft, you are not going to ask anymore, 'Hey, where is the innovation?' The challenge going forward is how do we keep up with it.
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We can reorient our products and business strategy because we are an agile organisation.
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Sometimes you should just put down the computer, the phone, and walk away.
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If you just keep your head down and just try and do your thing, sometimes magic happens.
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Kodak has always represented innovation that is approachable while delivering the craft of filmmaking.
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Hip-hop is really standoffish. It's really competitive and it's really about who's number one all the time. Sometimes it gets out of hand.
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I wish we questioned the aid model as much as we are questioning the capitalism model. Sometimes the most generous thing you can do is just say no.
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Sometimes you have to find the passion. It comes from the inside... Everyone has to find it for themselves.
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In South Africa, we speak English and sometimes Afrikaans, sometimes Zulu, sometimes Xhosa.
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And for all my rampant technological optimism, sometimes I think I'd be more comfortable if I were regarding these transcendental events from one thousand years remove... instead of twenty.
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In all things there is a kind of law of cycles.
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I don't think anyone's made a videogame yet that is me as the target audience.
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Many people believe that evil is the presence of something. I think it's the absence of something.
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Someone asked me the other day what my favourite record shop was, and I said YouTube.
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A brand strategy can enable, sometimes crucially, the potential of an innovation to be realised. There are times when you literally need to brand it or lose it.
