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Sama means 'equal' in Sanskrit; I chose 'Samasource' because I thought it really reflected a value that I had and that I wanted the company to have, which is that everyone has equal capabilities and deserves an equal chance.
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Bling is passe, and I like my style to reflect just that. Ruthless editing defines true style perfectly.
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The core concept of Samasource is essentially that technology helps us unlock human talent wherever it may happen to reside. That we should no longer be victims of the birth lottery. That no one should be stuck in a poor place where they don't have a job simply because of an accident of birth.
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Technology is a tough realm to navigate as a younger woman who is not married. It can be hard to cultivate professional relationships because you have to be conscious of how to engage potential investors.
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We think the way out of poverty is to view the poor as producers, and the Internet is probably the most efficient tool we have for tapping this capacity. Because you don't need roads. You don't need customs officials who are friendly. You don't need to manage shipping and delivery schedules. You don't have to worry about tariffs.
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Barbies were banned at our house, along with television other than PBS. As a kid, I found this horribly embarrassing.
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We know what happens when a woman earns money. She is far more likely than a man to spend her earnings on the health and education of her children and to invest in improving her family's standard of living.
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I'd worked at the World Bank briefly as an undergrad and studied poverty levels around the world - particularly those earning less than $1.25 a day.
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In terms of environmental impact, Samasource jobs are very green. Our product is human intelligence, and it's transported through the Internet rather than via carbon-intensive trucking, shipping, and warehousing.
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Social business lies in the spectrum of possibility between the traditional, profit-maximizing business, which directs little to no profit to doing good, and the traditional charity, which relies mostly on donations to sustain itself.
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I love dancing and practiced ballet for ten years until I realized I wouldn't make it professionally - then I started taking salsa classes. I learned to dance samba in Rio and Salvador when I lived in Brazil.
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A lot of people are happy to give money to charities but are wary of giving through taxes because they feel it doesn't produce any value.
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Most of us working on poverty alleviation simply want to know, 'How much poverty can I reduce for every dollar I donate?'
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I grew up believing in meritocracy and the American dream. My parents came here from India. They had no connections. My brother and I went to public schools, and both of us succeeded.
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The thing that the Internet does is it allows labor to move freely across borders in the way that capital does but, traditionally, labor cannot. So the Internet frees workers to be based anywhere and work for employers anywhere.
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It's much easier for people to compare wages or identify bad employers or discuss bad labor practices in the Internet economy than it was in, say, a factory environment, where that stuff wasn't usually published or available.
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I wish the city of San Francisco, bastion of liberalism, were more innovative when it comes to how to spread the wealth.
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I love adventure. When I'm not working or on the road, you can find me in my favorite spots around the Mission neighborhood of S.F., kitesurfing in the Bay or dancing.
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I used to think my job as a CEO meant managing metrics and meeting goals, but I've realised now that's it's about managing my board and employees.
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FlipBoard is the 'W Magazine' of the iPad-app world. The sleek interface makes content from your friends' Facebook and Twitter feeds much easier on the eyes by displaying them in a magazine format.
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I think the way you build a company for the future has to include social impact; it has to be part of the fabric of your company. I think when you do that, you invariably end up with much better outcomes, even in the short-term.
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I own a shameless number of ethnic necklaces acquired at local markets in developing countries or inherited from my grandmother. These have seen me through meetings in Davos and visits to refugee camps.
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I always loved fashion and clothes. Not because I think that's a woman's place, but because I care about aesthetics. I like art; I like going to art museums, and to me, these things are just manifestations of one's aesthetic sense.
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Much like the opportunities that factory work provided for working-class Americans in the last century, microwork will provide opportunities for marginalized people in this one. All they really need is basic literacy, a cheap computer, and an internet hookup.