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The trick is, in everything we do, there are things we love. And sometimes the things we love get us stuck. And it's only if we let go of some of those things that we free the movie up to become greater.
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As I look back on my career, I had a goal, which was to build the first feature computer-animated film.
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It doesn't even matter how successful a movie like 'Up' is: you'll never sell a lot of toy walkers. But that's the way we spread out the risk.
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One of Pixar's key mechanisms is the Braintrust, which we rely on to push us toward excellence and to root out mediocrity. It is our primary delivery system for straight talk.
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Look at the computer industry. I've watched a lot of companies come and go, some that were right at the pinnacle of their success.
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The problem is some of our riskier films just don't make as much money. But if you only make films that will just be commercially successful, then you can also sink yourself as a studio.
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I apply the term 'creativity' broadly... it's problem solving. We are all faced with problems, and we have to address them and think of something new, and that's where creativity comes in.
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I started off life at Pixar with interesting technical problems. But as time has moved on, I found that the social and management problem was far more complex and interesting.
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Outsourcing, in and of itself, isn't responsible for the erosion of America's high tech infrastructure. The short-term thinking that led to a lot of bad outsourcing decisions is the root cause. And short-term thinking isn't a problem confined to the executive suite. It's a problem in Washington and in our society as a whole.
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It is only by trying new things that we can hope to create products that are original. Don't just say those words; act like you believe them.
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When it comes to producing breakthroughs, both technological and artistic, Pixar's track record is unique. In the early 1990s, we were known as the leading technological pioneer in the field of computer animation.
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We need to remember we're always a lot more wrong than we think.
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Every one of our films, when we start off, they suck... our job is to take it from something that sucks to something that doesn't suck. That's the hard part.
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I love solving the problems of having groups work together and removing barriers. But to actually turn around and be in the center of that is an awkward place to be.
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Pixar is a community in the true sense of the word. We think that lasting relationships matter, and we share some basic beliefs: Talent is rare.
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The skill of a good creative leader is being comfortable with blowing up an idea and knowing it will get better.
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I don't think most of our films should be realistic, but you want that as an artistic possibility. Then, the artist can take the realism of the world and push it in ways that we can connect with.
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If you're a director presenting a new idea, and the person who can judge whether or not it goes ahead is in the room, that makes you somewhat defensive.
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Believe me, sequels are just as hard to make as original films.
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We need business leaders who have a respect for technical issues even if they don't have technical backgrounds. In a lot of U.S. industries, including cars and even computers, many managers don't think of technology as a core competency, and this attitude leads them to farm out technical issues.
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I know that with most companies that have a lot of success, it tends to throw you off, and you can become more conservative. One of our questions is, How do we keep from being pulled into conservatism because we're afraid of not being successful again?
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A hallmark of a healthy creative culture is that its people feel free to share ideas, opinions, and criticisms. Our decision-making is better when we draw on the collective knowledge and unvarnished opinions of the group.
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The need to challenge the status quo is just more obvious when you're failing than when you're succeeding. But it's no less urgent.
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Encourage people to mingle, meet, and communicate.