Brand Quotes
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I'm more for the style than the brand. I don't go brand shopping; I go detail shopping.
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What drew me to this job is that Univision is a brand unlike any other in all of media. Univision has the highest brand affinity of any brand, and that includes Microsoft and Apple and some of the iconic brands in all of industry.
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A major celebrity is a major brand, and major brands pick very critically what other brands they're going to associate with. So an A-list celebrity usually picks an A-list brand.
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Too many companies think they want to do a video blog to sell merchandise, but if you turn your site into QVC, you lose. I have an audience that trusts me. It's about building a global brand - not selling four more bottles of Pinot Grigio.
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Supergirl is such an iconic brand, and for me to be able to be the new face of it is extremely exciting.
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Bordeaux would be naive not to recognize that Robert Parker was driving the brand equity. If the next generation doesn't care about Chateau Pichon-Lalande, then you have a problem.
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We're just trying to make 'The Darkside' its own brand. It's Fat Joe, but it's 'The Darkside.' We come with 'Vol. 2,' make it crazier than 'Vol. 1.' By the time 'Vol. 3' come, we got a problem on our hands.
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Was it the same light that enchanted the first photographers? It is the same, and it is still brand new - it is something that never wears out.
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The power of celebrity backing has been crucial. I would say that 90 percent of our brand recognition comes from celebrities wearing my pieces.
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I was the first one to say that there could be comfortable, sexy shoes, and it's a big part of our brand.
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I do endorse brands: brands that I believe in individually, brands that I use, brands that I am proud to sell. But I wouldn't do that for my films because that's something I do separately. What I do with my films is something I am extremely passionate about.
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Unless you consider yourself some sort of human brand, which I don't, you have to deal with the fact that different people are going to like different aspects of your work. It's not consistent. I am not consistent. But I feel OK with that.
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I'd definitely love to be a spokesperson for a major beauty brand.
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The problem with Donald Trump is that he went and designed a brand that is entirely amoral.
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I am not really brand-conscious; I pick out clothes that appeal to me regardless of the label, but I consider my style very American.
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Foreign universities have two aspects - content and brand. If we focus on the brand, we could lose out on the content. The idea is to focus on the content.
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I'm not a rapper; I'm an artist. And I'm more than an artist. I'm a brand.
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I think it's natural when a team has such high expectations, under .500 halfway through the season, they're going to go after a brand new coach.
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Many people struggle to make hummus that lives up to their expectations at home, and recreating a favourite brand or the stuff from your local deli is almost impossible.
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I think I've become the brand ambassador of arranged marriages, especially for working Indian women.
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My name has become a brand - it could be make-up, clothing, perfume.
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Not every brand needs to be on every social platform. Brands should have a very strategic objective, whether it's marketing or commercial. The biggest mistake a brand can make is to be on a social platform without a plan or the resources to manage it.
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I couldn't go now to a brand that had a niche attitude like... gothic. I couldn't do that. Well, I could do it, but I wouldn't find it interesting, challenging.
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It's exciting to see a brand like Hershey's is getting into the gaming world.
