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I could have been like so many other bloggers or 'influencers' who just have their agent and are more like celebrities, but I've never wanted it to be only like that. Of course, I still want that part in my life, but I also wanted to create a brand.
Chiara Ferragni -
You can totally work with brands. People love seeing that, but you have to build stories. You have to build credibility, and those brands have to really be the perfect fit for yourself.
Chiara Ferragni
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I was so proud of my team and myself for changing the rules of the fashion industry.
Chiara Ferragni -
I love hats, especially when you have bad hair days.
Chiara Ferragni -
I've never tried too hard.
Chiara Ferragni -
Of course, you decide which story you want to tell. For me, it's been very authentic, so sometimes I'm super happy, and I post four pictures one after the other; sometimes I'm busy, and I don't. Sometimes I'm sad, and I post a sad picture.
Chiara Ferragni -
My intention was to create something that people loved to look at and they could find inspiration from, and that was it.
Chiara Ferragni -
This mix of willingness and passion made me the businesswoman I am now.
Chiara Ferragni
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After my first fashion week, there were so many brands approaching us, and we said 'No' 90 per cent of the time. We didn't care about making a lot of money - it seemed so short term. We've always wanted to create something bigger.
Chiara Ferragni -
Some loved me, some hated me - but they all followed me.
Chiara Ferragni -
When someone calls me a blogger, I think, 'That's one of the things I used to do.' I'm a creative director for my shoe brand; I'm the editor-in-chief of 'The Blonde Salad,' which is a website and not just a blog anymore.
Chiara Ferragni -
I strongly prefer to keep my hair loose and wavy, leaving it as natural as possible.
Chiara Ferragni -
Americans have a casual vibe that I love so much.
Chiara Ferragni -
At the beginning of my career, it was really difficult for my family to understand what I was working on, but they supported me anyway and gave me the best advice, which was to always be myself.
Chiara Ferragni
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When I started my blog, I wanted it to be like my house - my own little place that anyone could come to.
Chiara Ferragni -
I love makeup so much, but I'm very bad at doing my own makeup. Italian girls don't wear very much, so when I do put on makeup it's just very, very natural.
Chiara Ferragni -
Looking into the camera creates a special eye and soul contact.
Chiara Ferragni -
Personality for me is the strongest statement.
Chiara Ferragni -
Don't think too much. The best pictures come naturally.
Chiara Ferragni -
I bought a Cartier nail bracelet to celebrate the fifth anniversary of my blog. It's an investment piece, but it's simple enough to wear every day, and it's something that will last forever.
Chiara Ferragni
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My favourite leather jackets are timeless.
Chiara Ferragni -
Since I was a young girl, I always wanted to pursue law studies. I would have never imagined that my career would have taken a complete different route.
Chiara Ferragni -
For me, being Italian, I love pizza. Particularly from Naples. I am obsessed.
Chiara Ferragni -
I have always used Pantene hair products since I was a child, since I was 9 or 10 years old when I began to shampoo and condition my hair. I have also always been 'obsessed' with the brand's beautiful ad campaigns.
Chiara Ferragni