Yvon Chouinard Quotes
At Patagonia, making a profit is not the goal because the Zen master would say profits happen 'when you do everything else right'.

Quotes to Explore
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Leaders are made, they are not born. They are made by hard effort, which is the price which all of us must pay to achieve any goal that is worthwhile.
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The goal of Dr. Martin Luther King is to give Negroes a chance to sit in a segregated restaurant beside the same white man who had brutalized them for 400 years.
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During a game, it comes down to your mind - the pressure. There are loads of other aspects, too. Many people say taking penalties is easy, but when you're stood over one, that's not the case. It's in no way easy. The goal really does become a lot smaller.
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I always work with a goal - and the goal is to improve as a player and a person. That, finally, is the most important thing of all.
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Pinochet and Barack Obama both have the same primary goal, and that's to be president and stay president as long as allowed.
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The goal with a big piece of social legislation is to have a bipartisan result, so the country will accept it.
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Once you are satisfied with your goal, it is the real happiness.
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My only goal as a comedian was to stomp the life out of the model-minority myth.
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We may never be strong enough to be entirely nonviolent in thought, word and deed. But we must keep nonviolence as our goal and make strong progress towards it.
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By its very nature, hard-line ideology is self-serving and self-perpetuating; its primary goal is to survive - and that precludes everything.
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Winning teams have the least amount of distractions. They have a really tight group of people working towards the same common goal.
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I can discern that certain things have an effect on certain other things, but I don't view those effects as good or bad. If a context and a goal is defined, I could say if it's good or bad. But overall, I don't view things as good or bad.
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'Three Kingdoms' gives you a panoply of different routes; everyone can find their own path. It shows that sometimes the route to fulfilment or success is not the obvious one. You must take twists and turns to achieve a goal.
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I had no ambition to make a fortune. Mere money-making has never been my goal, I had an ambition to build.
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I have the same goal I've had ever since I was a girl: I want to rule the world.
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I do have a priority in my house, and that is I want my kids to be healthy, and if I give them the right food, I am headed consistently toward that goal.
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I want my opponents to look at me across the net and just not want to play me because I look so fit and amazing and strong. So that's always my goal.
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So many people have that story as to how they could have maybe won the Indy 500, which is for me the ultimate goal. I would imagine for a lot of people it's the ultimate goal. It's definitely high up on the list.
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You have enemies. For who can live on this earth without them? Take heed to yourselves: love them. In no way can your enemy so hurt you by his violence, as you hurt yourself if you love him not.
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They do sometimes go crazy, these people, because the world is telling them not to want the things they want. It can seem saner to give up-But then one goes insane from giving up.
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To me the worst thing seems to be a school principally to work with methods of fear, force and artificial authority. Such treatment destroys the sound sentiments, the sincerity and the self-confidence of pupils and produces a subservient subject.
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At Patagonia, making a profit is not the goal because the Zen master would say profits happen 'when you do everything else right'.