Phil Knight Quotes
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At first, we couldn't be establishment, because we didn't have any money. We were guerrilla marketers, and we still are, a little bit. But, as we became No. 1 in our industry, we've had to modify our culture and become a bit more planned.
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I didn't say I'm walking away. I said I was stepping down as chairman. I won't walk away. I'll be carried away.
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If there's one thing, I've been pretty good at evaluating people.
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If you're trying to get into the sports business, you really have to find a niche.
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In running, the only equipment that really matters - at least the mentality was in those days - were the pair of shoes that you wore.
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Sports is like rock 'n' roll. Both are dominant cultural forces, both speak an international language, and both are all about emotions.
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Every businessman, or every person who has a passion for his work, is torn for the time spent at work and the time spent with your family.
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When you really understand who you are, it enables you to fight and believe.
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We knew we could fail; we just didn't think we would.
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No parent should have their child die before he or she does.
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We wanted Nike to be the world's best sports and fitness company. Once you say that, you have a focus. You don't end up making wing tips or sponsoring the next Rolling Stones world tour.
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When we changed from Tiger to Nike, we had to have a design for the shoe. And where do you go to? There's no 'dial 9-1-1' for design.
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I'm Phil Knight, and I don't believe in advertising.