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Even now, when people ask me, 'Why did you take the job at Uber?' I say because my gut told me to.
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The adage is true: Walk a mile in my shoes - or drive a mile in my car. There is nothing quite like sitting in the seat yourself.
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It's our job as marketers and brand professionals to nurture the brand and calm it down when it's angry and to encourage when it's trying to grow.
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I've never run from a job; I've always run to another one.
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I'm following the path that was destined for me.
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I don't fear challenge.
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I believe in manifesting the words that are coming out of my mouth. I'm very careful with what I say because the intention is then out in the universe.
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I've worked hard for my life. No one gave me anything.
Bozoma Saint John
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Passion should meet your professional life, and I'm a living, breathing testament to that.
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Music inspires some feeling in you. That's the same way I think about Uber.
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We should all be allies to ideas or people or initiatives that we don't necessarily have a real knowledge in.
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I don't think it's any secret that there's a lack of diversity in Silicon Valley. But that, to me, is actually quite beautiful. It allows me to be fully me because there is no one else to look at and say, 'Oh, I should be more like that.'
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I don't expect anyone who doesn't look like me to fix my problems.
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When I was growing up, the brands that were most powerful were people brands, like Michael Jackson or Madonna. They stood for something that, perhaps, wasn't wholly who they were, which then became an image that they sold. That's still a brand to me.
Bozoma Saint John
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I want to be something that is worthy to be bragged about.
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We're complex human beings. I can wear a leather dress and still have an 8-year-old and wipe up the eggs that are on her face.
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At 13, I learned what it meant to walk into a room and not care what everybody thinks of you.
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If I can be in a position of power and influence, and be able to make my present better, then I want to do that.
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I'm always trying to do things better than I've done them before, do them faster than I've done them before.
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There's no more exciting moment for me as a brand strategist than a turnaround.
Bozoma Saint John