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We should bring in an environmental attitude, and I think luxury should automatically be about sustainability and quality.
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When I became CEO, I just didn't think about my age too much. I'm sure many people did think that my age mattered, but I didn't. That was probably because of my age.
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Sustainability is no longer about doing less harm. It's about doing more good.
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As much as I like to explore the world, I explore music - from classical to rock.
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I picked up the phone and called Herbert Hainer, the CEO of Adidas, and said, 'Well, it's Peace Day coming up. I think it's about time after 60 years to end this feud. How about doing something together?'
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Some of the greatest stars in the history of football have been under contract with Puma.
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I believe in 'business has a force for good.' You know, business has an impact on society. Of course, it creates jobs. It creates prosperity, but on the other hand, we also leave a negative footprint behind.
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Unless the local community signs up, wildlife won't survive. And without wildlife, no one will visit.
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Being able to dedicate 100 per cent of my time to impacting more businesses without being operational, it just gives me a bigger platform.
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We allow people to be creative. We set a direction, we set the vision, we set the strategy, but within that framework, we allow our people to be as creative as they want to be.
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In the long term, Greece is an important market for us.
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We should eat less meat - all of us - and we should use less leather. I mean, that's reality.
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If you look at the state of our planet, the next generations won't be around if we consider sustainability as a gimmick.
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I always wanted to be a medical doctor, and I never thought of business.
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When I started at Puma, you had a restaurant that was a Puma restaurant, an Adidas restaurant, a bakery. The town was literally divided. If you were working for the wrong company, you wouldn't be served any food; you couldn't buy anything. So it was kind of an odd experience.
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I call upon governments to start supporting companies to use more sustainable materials in their products instead of continuing with antiquated incentives, such as import duties on synthetic materials that are in principle much higher compared with those placed on leather goods regardless of the environmental footprint.
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Let's recreate the equivalent of the Met Ball in Europe and, rather than for the museum, give the money to environmental causes.
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We believe that African football is among the best in the world and very much characterized the Puma brand mentality, which is to win.
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It may sound crazy, but maybe there's an economic way of producing a leather-like product in the laboratory.
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Everything is interconnected. The moment you take philosophy, psychology, religion and business and look at the underlying commonalities, that's when you start looking at business in a different way.
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When it came to the discussion about would Harley do an electric bike, I said, 'Absolutely - this is a no-brainer.' Let's define the sound of the future.
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I wanted Puma to regain strength with the existing logo rather than try to get rid of the past.
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Puma is a brand deeply rooted in sporting lifestyle.
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The B Team can catalyse initiatives.