Jochen Zeitz Quotes
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I'm a curious person, and I always like to test new waters, and I've always jumped into the cold water and then started to think about how to swim.
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We all know that cattle and beef are among the biggest contributors to carbon emissions.
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Walking out into the bush still feels the same as when I first came to Kenya in 1989, on the day the Berlin Wall came down.
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We need to engage rather than educate people.
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I'm a virtual worker. I'm not tied to an office.
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When you are small, and you have to try and prove yourself, it is tough. When others are catching up and copy you, that's tough. We constantly need to change ourselves to stay ahead of the game.
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When I became CEO, Puma was bankrupt on paper.
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For a long time, companies ignored the fact that 80 percent of sporting goods are sold to the casual consumer.
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Be curious enough to keep an open mind to what's happening around you in society. You can look at yourself and the world at the same time.
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We decided that sports, lifestyle and fashion were three elements that could be mixed together to a very unique formula. That's what we did: make Puma a very sports-fashion brand when, at the times, everybody talked about sports and sports performance and functionality. We said, 'Well, it's about more.'
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Business needs to push the agenda rather than waiting for it to happen.
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I can well imagine making acquisitions so long as these are complementary to Puma and move it forward.
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I think South Africa has shown it can host such a big event as the World Cup, so why not hold the Olympics at some point in Africa? Maybe not just in one country but in a host of countries.
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The company was ready to close its doors; there was real financial distress. But on the other side, there was high brand awareness, but that was negative because Puma was perceived as low-priced. It had lost its cachet. It was a well-known brand without a presence.
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It may sound crazy, but maybe there's an economic way of producing a leather-like product in the laboratory.
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Looking at Mount Kenya in the morning is a holistic experience. I go back at least once a year.
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If we look at pricing holistically, we'll create a more solid business.