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For a lot of children of immigrants, what happens is your parents want you to do something very linear that they can understand. I had an aptitude in sciences and never really questioned it.
Eva Chen -
I bought my first pair of pointy-toed Miu Miu shoes with a kitten heel from Barneys. They were $200, and it was a big deal. I wore them with a pleated black Benetton skirt and a white shirt. I looked like a waitress.
Eva Chen
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My advice for young people is, study what you love and intern in what you want to do. And I think it's okay to pivot as many times as you need to.
Eva Chen -
I use pure acetone Nail Polish Remover from Nails Inc. to really strip the nail. It's actually important to dehydrate your nail a little bit to get rid of all of the oil before you put color on; then the color will really stick. Then, I use OPI Bond Aid. It's a liquid dehydrator that you paint onto each nail.
Eva Chen -
During Fashion Week, I tend to do a gel manicure because it's easier.
Eva Chen -
You do not need to go to journalism school if you want to work in the fashion industry. I think high schools condition you to think this way: If you want to be a fashion editor, go to fashion school. If you want to be a writer, you should study journalism. I think that the best school in life is experience.
Eva Chen -
Instagram is the perfect place to reach your audience because the playing field is leveled if you can create engaging/amazing/compelling content that people want to follow. Remember that there's more than just showing product. Show the woman who designed it. Write about your muses.
Eva Chen -
Basically, I feel like people have always taken photos of themselves. When I was in college, I had these Polaroid cameras my friends and I would have so much fun with. Today, we'd be taking those pictures on our phones. I think it's just part of culture today... Why not have fun with it?
Eva Chen
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It's more instructive to learn what you don't like than just to like everything.
Eva Chen -
Beauty is the lowest common denominator: I don't care what they say - every girl, every woman, wants to feel pretty and empowered and beautiful, within their own definition of beautiful. I love fashion, I love shopping, but I love beauty more because I love the science of it.
Eva Chen -
When I use a polish, I end up changing my nail color 2.5 times a week. The '.5' is when I get them done and notice it's not perfect - I'll fix it myself.
Eva Chen -
I would say I am unapologetically nerdy. I was always a little awkward.
Eva Chen -
I finish off my manicure with Dior's Gel Coat, which has a thicker consistency than most top coats. It dries quickly and leaves your nails really shiny.
Eva Chen -
The best perk of my job is getting to take products home. I mean, my bathroom looks like Sephora; like a clean, smaller Sephora.
Eva Chen
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If you had asked me growing up what a stylist does or what a magazine editor does, I would have had no clue - how do you research something like that when you are a first-born child of an immigrant who only grew up knowing doctor, engineer, and lawyer as careers?
Eva Chen -
I was very focused on school. No social life whatsoever.
Eva Chen -
There are different ways to show and tell through Instagram. What's right for one designer will be very different for another designer, and everyone's going to be figuring things out, but it's a great opportunity to use it for feedback.
Eva Chen -
When my alarm goes off between 6 to 6:30 A.M, the first thing I do is reach for my phone. I look at Twitter to see the headlines. It's become my news aggregator. Then I check my Instagram.
Eva Chen -
Working at 'Harper's' was an awakening experience for me. I genuinely enjoyed the process of putting together a fashion magazine.
Eva Chen -
You could be an 18-year-old girl in Tokyo wondering how you could ever break into fashion or beauty, so you follow your favourite designer or editor, see what their day comprises, where they go, who they meet, how they do it... If I were setting up my own label today, I would definitely do it through Instagram.
Eva Chen
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Build a lifestyle around your brand, and the audience will follow.
Eva Chen -
Think about what you like and then think about why - was it the shape? The hem length? And then repeat over and over until you find your signature style. And if you ever get sick of your signature style... change it! That's the beauty of fashion.
Eva Chen -
To say I like social media is an understatement.
Eva Chen -
There are a lot of people on Instagram desperately trying to keep up with the Joneses.
Eva Chen