Simon Mainwaring Quotes
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The new dynamics between brands and consumers, driven by social media, are proving to be a powerful impetus for change.
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Social media is not about the exploitation of technology but service to community.
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Non-disclosure in the Internet Age is quickly perceived as a breach of trust.
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If capitalism is to remain a healthy, vibrant economic system, corporations must participate in taking care of the society and the environment in which they live.
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One of the greatest challenges companies face in adjusting to the impact of social media, is knowing where to start.
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The keys to brand success are self-definition, transparency, authenticity and accountability.
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Technology is teaching us to be human again.
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Through their own actions, customers can hold companies responsible to higher standards of social responsibility.