Andreas Nikolaus "Niki" Lauda Quotes
-
Don't talk too much, be focused on the goal and achieve it.
-
My experience enables me to select the very best pilots in the market.
-
I employ 20 people in Vienna. The other 130 coworkers are pilots and flight companions. The Overhead is limited with me. Reduces naturally the costs of my fliers.
-
Sebastian Vettel can also learn to be more laid-back. It's never too late to learn. He's got some way to go. He's young and will turn out well. I'm not worried about that. He'll raise the bar ever higher.
-
Business is much less transparent than a win in a Grand Prix; in a race you drive over the finishing line first and you have won. In business it is different.
-
Airlines go in the long run at the competition to reason. For the passenger the competition is good, because each competitor tries to undercut the other one.
-
The less you talk, the more time you have for the essential things.
-
You have a brake in your brain that stops you doing stupid things. The older you are, the earlier that brake comes on. When you're 20 you stop at nothing; when you're older you're cleverer than when you're 20, so your brain brake operates more often!
-
I always want to know whether the customers are satisfied; customer satisfaction is, after all, my ultimate goal!
-
I see myself as a classic middle market entrepreneur, and this is the role I fulfil.
-
A race isn't won until it's over.
-
Ultimately, an aircraft owner does not want to have to deal with all the intricate details which are necessary for the business.
-
Giving up is something a Lauda doesn't do.
-
When you have the chance to fight for victory or a podium finish, you have the motivation to push that extra bit out of yourself.
-
To be honest, it is boring to talk about winning.
-
To make a decision you need to be in a perfect environment: you have to be motivated and surrounded by the right people.
-
Running an airline is a normal job. Racing is more.
-
I've been through a lot and I realise the future can't be controlled. I'm not worried. You can always learn to overcome difficulties.
-
You must always be faster and better than the others.
-
When you have something in black and white, you can deal with it quicker.
-
I see myself as the mind of the business which takes care of every last detail; if you do not do this you cannot be fast enough.
-
Whenever I see something that challenges me, I take it on.
-
You must always aim for further growth.