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The less you talk, the more time you have for the essential things.
Andreas Nikolaus "Niki" Lauda -
You have a brake in your brain that stops you doing stupid things. The older you are, the earlier that brake comes on. When you're 20 you stop at nothing; when you're older you're cleverer than when you're 20, so your brain brake operates more often!
Andreas Nikolaus "Niki" Lauda
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My experience enables me to select the very best pilots in the market.
Andreas Nikolaus "Niki" Lauda -
Business is much less transparent than a win in a Grand Prix; in a race you drive over the finishing line first and you have won. In business it is different.
Andreas Nikolaus "Niki" Lauda -
Airlines go in the long run at the competition to reason. For the passenger the competition is good, because each competitor tries to undercut the other one.
Andreas Nikolaus "Niki" Lauda -
I always go extreme ways.
Andreas Nikolaus "Niki" Lauda -
I see myself as the mind of the business which takes care of every last detail; if you do not do this you cannot be fast enough.
Andreas Nikolaus "Niki" Lauda -
Grey zones do not interest me at all.
Andreas Nikolaus "Niki" Lauda
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Ultimately, an aircraft owner does not want to have to deal with all the intricate details which are necessary for the business.
Andreas Nikolaus "Niki" Lauda -
Running an airline is a normal job. Racing is more.
Andreas Nikolaus "Niki" Lauda -
I always want to know whether the customers are satisfied; customer satisfaction is, after all, my ultimate goal!
Andreas Nikolaus "Niki" Lauda -
Sebastian Vettel can also learn to be more laid-back. It's never too late to learn. He's got some way to go. He's young and will turn out well. I'm not worried about that. He'll raise the bar ever higher.
Andreas Nikolaus "Niki" Lauda -
A race isn't won until it's over.
Andreas Nikolaus "Niki" Lauda -
To make a decision you need to be in a perfect environment: you have to be motivated and surrounded by the right people.
Andreas Nikolaus "Niki" Lauda
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I've been through a lot and I realise the future can't be controlled. I'm not worried. You can always learn to overcome difficulties.
Andreas Nikolaus "Niki" Lauda -
Whenever I see something that challenges me, I take it on.
Andreas Nikolaus "Niki" Lauda -
I see myself as a classic middle market entrepreneur, and this is the role I fulfil.
Andreas Nikolaus "Niki" Lauda -
When you have the chance to fight for victory or a podium finish, you have the motivation to push that extra bit out of yourself.
Andreas Nikolaus "Niki" Lauda -
Happiness is an enemy. It weakens you. Suddenly, you have something to lose.
Andreas Nikolaus "Niki" Lauda -
You must always be faster and better than the others.
Andreas Nikolaus "Niki" Lauda