William Bernbach Quotes
We are so busy measuring public opinion that we forget we can mold it. We are so busy listening to statistics we forget we can create them.

Quotes to Explore
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We're a nation of celebrity and hero worshipers, so much so that we make heroes out of those who aren't, such as John Wayne: a patriotic, red-blooded, two-fisted American who spent the Second World War in the trenches on the movie lots of Hollywood.
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I got no hate in me.
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You need someone to see what you've done, to read it and to understand it and to appreciate what's gone into it.
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Novelists should be like scientists, dissecting the cadaver.
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I read fashion magazines all the time. It's fun, but I don't take it very seriously.
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For every reason it's not possible, there are hundreds of people who have faced the same circumstances and succeeded.
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Fiction was invented the day Jonas arrived home and told his wife that he was three days late because he had been swallowed by a whale.
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I just have always felt that I think we know that it's an ensemble show, and it's very hard to pick a show to submit when you're nominated, because usually everyone has a very strong part in every episode.
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I don't have the kind of style that I feel like would serve any and everyone.
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There were a couple of things in the intervention that made me know I needed help. One was a letter from my daughter saying that she was ashamed she had the same last name as I did, which will shock you a little bit.
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It sounds trite to go after men who are nice but when you've been hurt a lot it becomes appealing.
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If writers, like comedians or singers, could only hear themselves bombing as they worked, it's likely that certain books would be cut short after the first few leaden sentences.
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The best of life is to embark on an adventure with a woman interested in having an adventure with you.
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I actually wanted to first direct and produce, but then I got this very cool opportunity to be in front of the camera once.
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I don't cook. I don't know anything about food. I've never reviewed a restaurant.
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The Arab representatives and their followers were not interested in the persecuted millions throughout the world; they were fixed on a political agenda that distracted the world from their own serious shortcomings in the human-rights department.
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What makes revolutionary thought unique is its clarity and dignity, and its clear grasp of freedom and justice: simple, clear words that are understood without the need for any help from elite writers or thinkers.
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I came to America to become an architect. And somewhere along the line while I was still in school, I was lured into theater, and that's how I became interested in theater. My first play was something called 'A Banquet for the Moon.' It was a weird play.
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I will hear no talk that there are no intermediate-range weapons on the NATO side.
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I can look back . . . at two distinct periods of opinion whose foundations I have successively come to distrust-a period before 1919 or so, when the weight of classic authority unduly influenced me, and another period from 1919 to about 1925, when I placed too high a value on the elements of revolt, florid colour, and emotional extravagance or intensity.
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On the eve of the election last month my wife Judith and I were driving home late in the afternoon and turned on the radio for the traffic and weather. What we instantly got was a freak show of political pornography: lies, distortions, and half-truths - half-truths being perhaps the blackest of all lies. They paraded before us as informed opinion.
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Throughout your teens and twenties, it's pretty easy to live in a suspended reality - one where you never get old or need to spend much time thinking about 401Ks, mammograms, or renewing your license. You don't need me to tell you: that ends.
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We are so busy measuring public opinion that we forget we can mold it. We are so busy listening to statistics we forget we can create them.