William Bernbach Quotes
No matter how skillful you are, you can't invent a product advantage that doesn't exist. And if you do, and it's just a gimmick, it's going to fall apart anyway.
William Bernbach
Quotes to Explore
The Law of Triviality... briefly stated, it means that the time spent on any item of the agenda will be in inverse proportion to the sum involved.
C. Northcote Parkinson
I tell the government, if people have no jobs, you are in trouble. Government will be in trouble. My job is to help more people have jobs.
Jack Ma
Over the years, with all the experience, I've become more mature about the subjects I pick. I have a better understanding of what works at the box office. Once the story is finalised, I surrender to the director and follow him. After that, my performances speak for themselves.
Mahesh Babu
Writers tell stories better, because they've had more practice, but everyone has a book in them. Yes, that old cliche.
Tanith Lee
My song 'Play It Again' is a perfect example of my music because the verses go so hard, and they're so urban; and then this pop hook comes out of nowhere and socks you in the face and makes you want to dance.
Becky G
I'd always wanted to be on Broadway one day, but it seemed like a dream that might be unattainable. This business has a lot of ups and downs and I learned that pretty quickly.
Kara Lindsay
I love Thanksgiving. In Canada, we don't really have a lot of history with Thanksgiving, and it's a holiday devoted to food, and that warms the cockles of my being.
Mackenzie Davis
I can't add. I don't understand basic science. Or anything else. But I can read anything. I've always been able to, and I've always liked to. Even if I didn't understand it, I liked to.
Zadie Smith
What I do is interpret, not create. I may add elements and do something different. That is what is so incredible about theatre. Why do we love it that there are nine Hamletsor six King Lears over two years? We love to watch a different actor attack the same material.
Kevin Spacey
I don't really like jokes in a way. I mean gags are fine but I like weird moments where what you have isn't really a joke, just tiny moments.
Noel Fielding
The Lighthouse was then a silvery, misty-looking tower with a yellow eye, that opened suddenly, and softly in the evening. Now— James looked at the Lighthouse. He could see the white-washed rocks; the tower, stark and straight; he could see that it was barred with black and white; he could see windows in it; he could even see washing spread on the rocks to dry. So that was the Lighthouse, was it? No, the other was also the Lighthouse. For nothing was simply one thing. The other Lighthouse was true too.
Virginia Woolf
No matter how skillful you are, you can't invent a product advantage that doesn't exist. And if you do, and it's just a gimmick, it's going to fall apart anyway.
William Bernbach