William Bernbach Quotes
No matter how skillful you are, you can't invent a product advantage that doesn't exist. And if you do, and it's just a gimmick, it's going to fall apart anyway.
Quotes to Explore
-
I suffer from an amazing amount of insecurities, and I'm grateful that my body image, it's normally not something I pay attention to.
-
The cool thing about my profession is that I can do it until the day I die.
-
Underwriting is probably the smallest part of our business.
-
I used the diabetes as my weapon. Of course, I was only hurting myself and making myself sicker, but I guess it was something I had to go through. I never went overboard so much that I really hurt myself, but my early teenage years were very tough.
-
Suggesting a married Jesus is one thing, but questioning the Resurrection undermines the very heart of Christian belief.
-
I think that people who get to a certain position, and then try to ferociously defend it or build on it, it's kind of a dead-end street. You see people becoming miserable that way.
-
The Law of Triviality... briefly stated, it means that the time spent on any item of the agenda will be in inverse proportion to the sum involved.
-
I tell the government, if people have no jobs, you are in trouble. Government will be in trouble. My job is to help more people have jobs.
-
Over the years, with all the experience, I've become more mature about the subjects I pick. I have a better understanding of what works at the box office. Once the story is finalised, I surrender to the director and follow him. After that, my performances speak for themselves.
-
Writers tell stories better, because they've had more practice, but everyone has a book in them. Yes, that old cliche.
-
My song 'Play It Again' is a perfect example of my music because the verses go so hard, and they're so urban; and then this pop hook comes out of nowhere and socks you in the face and makes you want to dance.
-
I'd always wanted to be on Broadway one day, but it seemed like a dream that might be unattainable. This business has a lot of ups and downs and I learned that pretty quickly.
-
Love is a positive, symbiotic, reciprocal flow between two or more entities.
-
I have a knack for choosing the wrong people.
-
I would like to be where Diana Rigg or Judi Dench is, but I expect it is as good as it is going to get.
-
Happy the man when he has not the defects of his qualities.
-
The influence of teachers extends beyond the classroom, well into the future. It is they who shape and enrich the minds of the young, who touch their hearts and souls. It is they who shape a nation's future.
-
If you're holding out for universal popularity, I'm afraid you will be in this cabin for a very long time.
-
I think any song should sound good just played on a solitary instrument with the vocal. If you have those basics you have all you need. The production then just polishes that idea into the finished thing.
-
Anything scarce will ultimately be tokenized because the benefits of digitization and increased liquidity are so great.
-
Because you took advantage of my disadvantage.
-
When people seriously undertake to identify what really matters most to them in their lives, what they really want to be and do, they become very reverent. They start to think in larger terms than today and tomorrow.
-
No matter how skillful you are, you can't invent a product advantage that doesn't exist. And if you do, and it's just a gimmick, it's going to fall apart anyway.
