Al Ries Quotes
Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.
Quotes to Explore
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I wanted to go into prison and come out a better person - mentally, physically. So, I read a lot of books, got my GED while I was in there, and worked out every day. Strong body, strong mind.
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I don't think I think when I play. I have a photographic memory for chords, and when I'm playing, the right chords appear in my mind like photographs long before I get to them.
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The tension between the essence of spiritual teachings and the harmful fundamentalism that often arises in the name of religion is an issue that has engaged my mind practically as far back as I can remember.
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To praise it would amount to praising myself. For the entire content of the work... coincides almost exactly with my own meditations which have occupied my mind for the past thirty or thirty-five years.
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If the perpetrators of the World Trade Center plane crashes had a nuclear weapon, there's no doubt in my mind but that they would've detonated it in New York.
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I'm basically useless in interviews because I don't remember anything. But I find it very peaceful, actually, because I have a sort of busy mind. I'm like, 'This is great!'
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There was this song I was working on called 'Swing.' It was almost finished, but there was something missing, and I couldn't for the life of me figure it out. And then this little piece of information - this little tweet - came to the forefront of my mind.
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Love me or hate me, both are in my favour. If you love me, I will always be in your heart, and if you hate me, I will be in your mind.
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My favorite book in life is 'A Wrinkle In Time,' which I read before high school. It was my first introduction into the meeting of science and spirit and the universe and big thoughts and all of those interesting New Age-y concepts. It made everything make sense to me and opened up my mind.
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In my mind, I always think of myself as an underdog type.
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Lofty questions about the mind are fascinating to ask, philosophers have been asking them for three millennia both in India where I am from and here in the West - but it is only in the brain that we can eventually hope to find the answers.
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Writers really live in the mind and in hotels of the soul.
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Consistency is the most overrated of all human virtues... I'm someone who changes his mind all the time.
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A small child from a developing country has the advantage, from a very early age, of having access to toys which structure his mind, which constitute a sure advantage over the little African child who has never even held a modern toy.
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I feel it's the conscious mind that messes things up. The conscious mind is constantly telling you, this might happen or that might happen, even before it has happened. Your conscious mind tells you the next ball might be a out-swinger, but when it's coming at you you realize it's an in-swinger... so literally, you've played two balls.
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I am well-nigh resolv'd to write no more tales but merely to dream when I have a mind to, not stopping to do anything so vulgar as to set down the dream for a boarish Publick.
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You're just playing, playing, playing, and then an image or something will come into your mind, and basically you're just narrating it with music, letting it move along.
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As long as I know what key the solo is in, I try to kind of empty my mind and not think about anything. I just play without thinking.
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Louis deliberately chose someone who hadn’t been to university because theories of animal behaviour at that time were very rigid, and Louis didn’t want someone whose mind was biased in that way. Wise man. But still I had the responsibility to prove myself. I remember looking up at the hills and wondering, 'Can I do it?'
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We do not realize how deeply our starting assumptions affect the way we go about looking for and interpreting the data we collect. We should recognize that nonhuman organisms need not meet every new definition of human language, tool use, mind, or consciousness in order to have versions of their own that are worthy of serious study. We have set ourselves too much apart, grasping for definitions that will distinguish man from all other life on the planet. We must rejoin the great stream of life from whence we arose and strive to see within it the seeds of all we are and all we may become.
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Craft is part of the creative process.
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The best of men choose one thing in preference to all else, immortal glory in preference to mortal good; whereas the masses simply glut themselves like cattle.
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I am a man, Jupiter, and each man must invent his own path.
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Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.
