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Good design encourages a viewer to want to learn more.
Alexander Isley -
We spend a lot of effort trying to make things look effortless.
Alexander Isley
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If you look at any designer you admire, whose work inspires you, and whose approach somehow resonates with you, I promise you'll find a person who does not think of what they do as just their job.
Alexander Isley -
A brand is the promise of an experience.
Alexander Isley -
Get in over your head as often and as joyfully as possible.
Alexander Isley -
The way something looks is the last thing we figure out.
Alexander Isley