Bambang Mustari "Bob" Sadino was an Indonesian businessman who was the CEO of Kem Chicks, Kem Foods, and Kem Farms. He started his business by selling domestic chicken eggs door to door. At that time, domestic chicken eggs were not popular in Indonesia, thus his goods were purchased only by expatriates, who lived in Kemang (an area in South Jakarta, Indonesia), as well as few people in Indonesia who had lived abroad before. Over time, the domestic chicken eggs began to be popular so that Sadino's business grew significantly. Sadino then expanded his business by selling chicken meat.