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Marvel is never more happy than when filmmakers start doing things they didn't expect. That's when they know they're in a good place.
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The thing I always laugh about is we tried for years to make successful television. And at the end of the day, we never had a show run as long as our run at Marvel.
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We were film geeks. We devoured everything: really obscure art films, foreign films. We were the kind of guys that lived at the Cinematheque. But at the end of the day, your favorite movies are like everybody else's favorite movies. Because those are the movies that become a touch point where you can connect to other people.
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We like mature storytelling. We like dramatic storytelling. We like intense storytelling.
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I think every directing team works differently in the same manner that every director works differently. Everybody has a different personality and a different way of working, and that somehow evolves in the process.
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We knew people in Cleveland who had been making movies for 20 years that nobody sees. Every couple of years, they make a little small movie on their own, and it goes to some minor festivals, and that's it. Four years later, they do it again. That's a fulfilling life for some filmmakers, and they're happy to work that way.
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What Joe and I get excited by, creatively, is exploring all of the different forms of filmmaking.
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Even if you have the best intentions, there may sometimes be a price or a cost or a pushback against what you're doing.
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There's a writing adage that says, 'Write yourself into a corner.' My brother and I have always loved that adage.
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For us, since we entered the MCU as storytellers, and we picked up the story with 'Winter Soldier,' we've been carrying a thread forward from that point, a narrative thread.
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We like films that make you laugh, make you cry, make you think, scare you, whatever.
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'Community' gets to be the indie movie, while a 'Modern Family' gets to be the big blockbuster release. They service that big massive audience, and we service a smaller audience. But we get a lot of creative freedom.
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The one thing you know we won't do is, literally, 'Modern Warfare 2.'
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In a way, Captain America is the most grounded of the main Marvel superheroes. He is basically just a man, only more so. He doesn't fly across the sky like Iron Man. He isn't from another world like Thor. He doesn't turn into a green monster.
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Everything's always got to be character-based. We know we can't, if we're sitting in the editing room, watch the sequence for more than 20 seconds without a character having a point of view or moving the action forward; my brain just shuts down, or I start thinking about my laundry.
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What Joe and I love about the film industry, it's like the wild West. We're two guys who grew up a million miles away from the film business; it doesn't matter where you come from or where you go to school. All that matters is, can you find a way to practice the craft and express yourself in a way that people respond to.
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We saw 'Swiss Army Man' and fell in love with the Daniels, who are adventurous filmmakers and radical storytellers, pushing the boundaries.
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Joe and I have always been drawn to ensemble storytelling. We like the idea of telling stories from multiple characters' points of view and thinking about the story from multiple characters' points of view.
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We're always looking for ways to use technologies to open up new creative expressions for us artistically. So we're constantly thinking about where something like VR may lead us in storytelling or what kind of tool that gives us as storytellers.
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The one thing Marvel does is think outside the box, going all the way back to Ang Lee directing the first 'Hulk.' They like to go outside the genre.
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We don't program movies. We don't run studios. We make movies.
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The thing I always loved about the movie business is it is really a cowboy industry in the sense that there's no prescribed road into it or through it.
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We have a lot of respect for the fact that you can't make movies without money and that when money comes to the table, that money deserves to have a place in the process as much as anything else in the film-making equation.
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We basically got a call from our agent that said we were on the list of directors that Marvel was interested in talking to about 'Captain America 2.' First of all, that was thrilling, having not lobbied for the job.