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Moonshots live in that place between audacious projects and pure science fiction.
Astro Teller
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When you try to do something ten per cent better, you tend to work from where you are: if I ask you to make a car that goes 50 miles a gallon, you can just retool the engine you already have.
Astro Teller
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When you go into a bar, there are hundreds and hundreds of cameras in that bar - many of them installed by that bar. They might be checking something or taking a picture of you.
Astro Teller
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People do really stupid things while driving.
Astro Teller
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If you want to explore things you haven't explored, having people who look just like you and think just like you is not the best way.
Astro Teller
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There's no point having something worn on your body - that's a big ask - unless you can give people something they really couldn't get otherwise. It has to be qualitatively better for it to be worn.
Astro Teller
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People text when they're meant to actually be driving. So imagine what they do when they think the car's got it under control.
Astro Teller
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Every time you drop the price by a factor of two, you roughly get a 10 times pickup of the number of people who will seriously consider buying it.
Astro Teller
