-
Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
Akio Morita -
You can be totally rational with a machine. But if you work with people, sometimes logic often has to take a backseat to understanding.
Akio Morita
-
(Japanese Government believes that if you have a big laboratory with all the latest equipment and good funding it will automatically lead to creativity. It doesn't work that way.
Akio Morita -
Management of an industrial company must be giving targets to the engineers constantly; that may be the most important job management has in dealing with its engineers.
Akio Morita -
I often say to my assistants, 'Never trust anybody,' but what I mean is that you should never trust someone else to do a job exactly the way you would want it done.
Akio Morita -
The 'patron saint' of Japanese quality control, ironically, is an American named W. Edwards Deming, who was virtually unknown in his own country until his ideas of quality control began to make such a big impact on Japanese companies.
Akio Morita -
...the company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
Akio Morita -
There is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.
Akio Morita
-
...the differences between U.S. and Japanese companies go beyond the cultural.
Akio Morita -
Amenities are not of great concern to management in Japan.
Akio Morita -
Only with these three kinds of creativity - technology, product planning, and marketing - can the public receive the benefit of a new technology.
Akio Morita -
Japanese attitudes toward work seem to be critically different from American attitudes.
Akio Morita -
In the United States businessmen often do not trust their colleagues. If you trust your colleague today, he may be your competitor tomorrow, because people frequently move from one company to another.
Akio Morita -
I have had my difficulties with the American legal system, and so I feel qualified to talk about it.
Akio Morita
-
The important thing in my view is not to pin the blame for a mistake on somebody, but rather to find out what caused the mistake.
Akio Morita -
...the key factor in industry is creativity. I said there are three creativities: creativity in technology, in product planning, and in marketing. To have any one of these without the others is self defeating in business.
Akio Morita -
We want everybody to have the best facilities in which to work, but we do not believe in posh and impressive private offices.
Akio Morita -
From a management standpoint, it is very important to know how to unleash people's inborn creativity. My concept is that anybody has creative ability, but very few people know how to use it.
Akio Morita -
A company will get nowhere if all of the thinking is left to management.
Akio Morita -
...if you are nothing but profit-conscious, you cannot see the opportunities ahead.
Akio Morita
-
I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free discussion.
Akio Morita -
I have always made it a point to know our employees, to visit every facility of our company, and to try to meet and know every single employee.
Akio Morita -
The American system of management, in my opinion, also relies too much on outsiders to help make business decisions., and this is because of the insecurity that American decision makers feel in their jobs, as compared with most top Japanese corporate executives.
Akio Morita -
We made a completely new kind of transistor (the NPN BJT, and in our development work, our researcher, Leo Esaki, demonstrated the electron tunneling effect, which led to the development of the tunnel diode for which he was awarded a Nobel Prize seventeen years later, after he had joined IBM.
Akio Morita