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We wanted Glossier to have an excellent customer experience and reach as many of you as possible from day one, so we went with venture - the stuff fast-growth, tech-enabled companies like Facebook, Amazon, and Apple are made of.
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This is hard to admit, but historically, I haven't worn sunscreen. I know - not good.
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Sunscreen, in the world of beauty, is the ultimate in adulting.
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Instagram has a faster chance of reaching me than CNN, and if I really want to know what's going on, I refresh my Twitter feed.
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Toronto girls are super interested in skincare, which is actually kind of unique. Because in New York, the girls seem to be mostly interested in makeup.
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I am, in fact, a candle salesperson's worst nightmare - or dream come true, depending on the salesperson.
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'Into The Gloss,' what I think it did so well was create a conversation around beauty and make beauty the main event as opposed to the ugly step-sister, which it often is in magazines.
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The single guiding principle that I try to follow, assuming blindly that the rest will fall into place, is to operate squarely in the present. I think it's one of the most difficult things for anyone to do.
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The guardians of French pharmacies - the lab-coated salespeople - are busy, serious, and probably know more about your face than you do. Therefore, don't interrupt them, and if they ask you if they can help you, for God's sake, let them. They will not steer you wrong.
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Nobody said being platinum was easy.
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Glossier is really for anyone who wants to embrace the present and live in the now. It's about embracing constant change and who you are at any given moment, and that's often someone who's imperfect - and that's cool.
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One of the big things I've learned over the years and I'm excited that Glossier perpetuates is that wherever you're at, in terms of your scope of knowledge around beauty, is totally okay. And not just okay, but actually really valuable.
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I'm not afraid of being told 'no.'
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I feel like I have time to think when I'm in L.A. There's something about the spaciousness of it.
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When I think of baths, I generally think of children, the elderly, couples, and the English. Who takes baths? I mean, seriously - none of my friends take baths.
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The creation of 'Into The Gloss' took less than a month. Glossier took twelve months and about a million dollars to hire the team, work with the chemists, order the inventory, get an office - you know, the whole thing.
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I eat out alone a lot.
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You learn a lot about people when you're sitting on their bathroom floor or on their toilet seat, rifling through their stuff.
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I am crazy for good branding and really admire companies that get it right.
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When Glossier launched in the U.S. back in 2014, it felt small - but in a good way. We were able to introduce ourselves locally, start a community, and build something special together.
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My desk is more of a place where I set my stuff, and then I move around. If I'm at the office, I'm usually wandering around to different meeting rooms all day or taking people out or making tea. I'm rarely at my desk; it's just a place to hang my hat.
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I'm surrounded by women whose style I admire. It's natural to be inspired. I'm not a horrible copycat, or if I am, then I admit it and make a joke about it.
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My musical inclinations are fine and dandy within the confines of my ears and my earphones but don't sit well with others.
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I must admit that self-tanner is one beauty arena I've been hesitant to explore, let alone fully embrace.