Jenny Packham Quotes
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From the 1920s through to the 1970s, bridal was related to the fashion of the times. Then in the 1980s, it became more historical, decadent, and ornate.
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I play with those two eras a lot. The '70s did actually take quite a lot inspiration from the '30s. I love the '70s, the bold color. There's something very sophisticated about it now, looking back.
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A lot of my designs are inspired by the 1930s, when people were fabulous at dressing up. Then it just all kind of fell away.
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I love Elizabeth Hurley. I have met her on a few occasions and was stunned by her beauty and her attitude. Very cool and easy going.
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I always love long shirt dresses with hand painting on it. It's just wonderful.
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Carey Mulligan- I'd love to dress her. And Nicole Kidman.
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When I'm designing, I'm thinking about what it would be like to wear that piece.
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My job is to make sure there's something about each dress that ignites the bride's imagination.
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If I don't see an emotional response to a dress, then I think something's wrong.
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With the Bond girls, they've always been these sexy but quite strong women, and that's a nice combination to design for.
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I loved dressing Elizabeth Hurley. I thought that was wonderful. She was one of those women who is so aware of how she looks in everything.
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There's nothing standard about a wedding dress or shoes anymore.
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I always design with the occasion in mind, so I particularly enjoy creating bespoke pieces; it's always an exciting challenge for me creatively.
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We have a wide range of looks that address all the different types of women we cater to in all of the different territories we sell to.
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With the bridal wear I love the fact that people show me their pictures about what I've done for their special day. It's lovely that I'm a part of someone's history.
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There is definitely a 'red carpet moment' to a bride's wedding day, but when designing for bridal, it is important to focus on the details that will captivate and capture the imagination of the bride - she has to fall in love with the gown.
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I'm a big Prada fan. I always think that they seem to fit me well.
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Sometimes you listen to a piece of music that inspires a collection. You listen to the music, which creates the mood, which creates the clothes.
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I think with bridal fashion, it moves very slowly.
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I think it is very hard to design in colours you don't feel right about.
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I hated the '80s for years, and now I look back and think, actually, there was something really cool about it.
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With a wedding gown, I have to make sure that people fall in love with it and that the details are very specific and special. There has to be a big story behind it and a great deal of integrity when it comes to the design.
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Don't be too influenced by what's 'in fashion.' Just be a bit more individual about it.
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I create fashion that is memorable.