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Our silhouettes are quite classic, and the fit is very flattering. I just try to create something beautiful that complements the wearer.
Jenny Packham -
Wonderbra is such an iconic brand with strong design values and great sense of humour.
Jenny Packham
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It's always a fantastic moment for me when someone wears one of our designs.
Jenny Packham -
Our dresses take a long time to make.
Jenny Packham -
In America, I can just be glamorous, which is lovely. People are happy and accepting of exactly what it is I do.
Jenny Packham -
I realised as a teenager that I was destined for a creative life and found that fashion design was something I enjoyed and was a potentially successful career path.
Jenny Packham -
Both of my grandmothers were needlewomen, so I grew up around dress design.
Jenny Packham -
I have always loved to create pieces that are special, unique. It's very important to me that the dress means something to someone. I've no real interest in making something that's an everyday item.
Jenny Packham
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It's funny; in fashion, you can never relax and feel like it's all sorted. Every season, you have to give yourself a challenge and come up with something new and fresh.
Jenny Packham -
If I don't see an emotional response to a dress, then I think something's wrong.
Jenny Packham -
We've been seeing a lot of brides buying two dresses for their wedding, especially in America, and a lot of brides are talking about changing shoes halfway through. It is a very long day to be wearing one pair of shoes, however comfortable they are. It is about marrying that combination of style and comfort together.
Jenny Packham -
I love Elizabeth Hurley. I have met her on a few occasions and was stunned by her beauty and her attitude. Very cool and easy going.
Jenny Packham -
I play with those two eras a lot. The '70s did actually take quite a lot inspiration from the '30s. I love the '70s, the bold color. There's something very sophisticated about it now, looking back.
Jenny Packham -
Most of our customers want something glamorous. They want to be looked at, but not for the wrong reasons.
Jenny Packham
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I feel our brides are empowered women who know what they want and have a strong sense of their identity. Obviously, they love fashion and glamour.
Jenny Packham -
I like to come home and completely forget about work.
Jenny Packham -
When we first started doing bridal, I found the bridal business very archaic; it was very removed from general fashion.
Jenny Packham -
From the 1920s through to the 1970s, bridal was related to the fashion of the times. Then in the 1980s, it became more historical, decadent, and ornate.
Jenny Packham -
I think in L.A., every night they're going out somewhere. So you have this culture of dressing up.
Jenny Packham -
I have always aspired to create beautiful designs that make women feel elegant and confident - for me, that is my greatest challenge and inspiration.
Jenny Packham
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Accessories are the perfect way to add something special. A hair comb or a beaded clutch can be a lovely detail to finish your bridal look.
Jenny Packham -
There's nothing standard about a wedding dress or shoes anymore.
Jenny Packham -
It's very nerve-wracking dressing someone because you obviously do everything you can to get them to be interested in something you've done, and then you hear they're wearing it, and then, obviously, they're going to step out in it, and you want to know that it's all going to work and what everybody's going to say about it.
Jenny Packham -
You should dress so that you feel confident.
Jenny Packham