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The real source of market promise is not the wealthy few in the developing world, or even the3 emerging middle-income consumers. It is the billions of aspiring poor who are joining the market economy for the first time.
C. K. Prahalad
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Invest time in languages and intercultural awareness. Focus on becoming part of global citizenry. In exchange for the opportunity to participate everywhere/anywhere in the world you have the obligation to do something productive, which will improve the world. Develop a personal mission, a desire to leave personal legacy.
C. K. Prahalad
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If we stop thinking of the poor as victims or as a burden and start recognizing them as resilient and creative entrepreneurs and value conscious consumers, a whole new world of opportunity will open up.
C. K. Prahalad
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The resource allocation task of top management has received too much attention when compared to the task of resource leverage.
C. K. Prahalad
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Strategy is about stretching limited resources to fit ambitious aspirations.
C. K. Prahalad
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If your aspirations are not greater than your resources, you’re not an entrepreneur.
C. K. Prahalad
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With wolves, solidarity is first but when they hunt, they change roles. The implicit hierarchy depends on who does what. In an organization one unique person makes a difference, but you need teamwork to make it happen.
C. K. Prahalad
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Executives are constrained not by resources but by their imagination.
C. K. Prahalad
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Dividing meager resources across a host of medium term operational goals creates mediocrity on a broad scale.
C. K. Prahalad
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How we ask the question is extremely important to how we find the answer.
C. K. Prahalad
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There is an important distinction between barriers to entry and barriers to imitation.
C. K. Prahalad
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The future lies with those companies who see the poor as their customers.
C. K. Prahalad
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Imagining the future may be more important than analysing the past.
C. K. Prahalad
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Assume responsibility for outcomes as well as for the processes and people you work with. How you achieve results will shape the kind of person you become.
C. K. Prahalad
