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By using money as the scapegoat and work as our all-consuming routine, we are able to conveniently disallow ourselves to do otherwise: 'John, I'd love to talk about the gaping void I feel in my life, the hopelessness that hits me like a punch in the eye every time I start my computer in the morning, but I have so much work to do! I've got at least three hours of unimportant email to reply to before calling prospects who said 'no' yesterday. Gotta run!
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I was an All-American in wrestling in high school, was National Champion in Chinese kickboxing in 1999 and have spent a lot of time around professional athletes, which includes my eight-plus years as CEO of a sports nutrition company.
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Alternating periods of activity and rest is necessary to survive, let alone thrive. Capacity, interest, and mental endurance all wax and wane. Plan accordingly.
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World barista champions use the AeroPress to make coffee on the folding tray tables of airplanes.
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Which 20% of sources are causing 80% of my problems and unhappiness? Which 20% of sources are resulting in 80% of my desired outcomes and happiness?
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Be bold and don't worry about what people think. They don't do it that often anyway.
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I value self-discipline, but creating systems that make it next to impossible to misbehave is more reliable than self-control.
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Most people can do absolutely awe-inspiring things. Sometimes they just need a little nudge.
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It's amazing how someone's IQ seems to double as soon as you give them responsibility and indicate that you trust them.
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There are two types of mistakes: mistakes of ambition and mistakes of sloth.
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For most people, life would be boring without meaningful work.
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That's precisely the question everyone should be asking-why the hell not? - Why not you, why not now.
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The commonsense rules of the "real world" are a fragile collection of socially reinforced illusions.
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I do my best writing between 10 p.m. and 5 a.m.. Almost every friend I have who is a consistently productive writer, does their best writing between 10 p.m. and 8 a.m. My quota is two crappy pages per day. I keep it really low so I'm not so intimidated that I never get started. I will do the gathering of interviews and research throughout the day. I'll get all my notes and materials together and then I'll do the synthesis between 10 p.m. to bed, which is usually 4 or 5 a.m.
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If we define risk as 'the likelihood of an irreversible negative outcome,' inaction is the greatest risk of all.
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The golden years become lower-middle-class life revisited. That's a bittersweet ending.
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If it's important to you and you want to do it 'eventually', just do it and correct course along the way.
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Every time I find myself stressed out, it's because I do things primarily driven by growth.
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I always point people to the article '1,000 True Fans' by Kevin Kelly. If you choose your thousand ideal customers or readers properly and find the single author blog that targets that audience, you never have to do any more marketing. You're done. That is a lesson that very few product developers and marketers have learned, and it's unfortunate.
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Lacking an external focus, the mind turns inward on itself and creates problems to solve, even if the problems are undefined or unimportant. If you find a focus, an ambitious goal that seems impossible and forces you to grow, these doubts disappear.
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Most people are fast to stop you before you get started but hesitate to get in the way if you're moving.
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Money is multiplied in practical value depending on the number of W's you control in your life: what you do, when you do it, where you do it, and with whom you do it.
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One of the bigger misconceptions of learning is that many skills take a lifetime to get world-class at, or 10,000 hours to become world-class at.
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The truth is that since the first book, I have wanted to emulate Benjamin Franklin and put together a healthy, wealthy and wise trilogy and so healthy was 'The 4-Hour Body,' wealthy was 'The 4-Hour Workweek' and then wise is 'The 4-Hour Chef.'