Angela Ahrendts Quotes
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Work has never really been work for me. It's been a natural extension of my life.
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Part of me is very entrepreneurial.
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The purer our message, the more compelling it is to consumers.
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I'm nearly always at home at the weekends; that's important for every working woman today, not just me. I don't encourage people to come in at the weekend and work; I encourage people to go home and create great families.
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I hadn't grown up always aspiring to be a CEO.
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I don't want to be a great chief executive without being a great mum and a great wife.
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Great brands and great businesses have to be great storytellers, too. We have to tell stories - emotive, compelling stories - and even more so because we're nonfiction.
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I've never gone to the Oscars because I can't afford another week away. It is not more important than my husband. It is not more important than my kids.
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People talk about the age and positioning of a brand, but hell, it's not about that. The global language is digital, and we need to speak the language.
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You have to realise that I am the third out of six children, and I am raised with very strong core values and a very strong upbringing. I always put myself in other people's shoes.
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I don't think malls are going to go away. People still need somewhere to go, but they do have to evolve.
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I have learned to listen and to hone my instincts to be perceptive and be receptive to change, to constantly live in ambiguity.
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I have always admired the innovation and impact Apple products and services have on people's lives and hope in some small way I can help contribute to the company's continued success and leadership in changing the world.
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Whether it's countries or companies, it's about putting the best person in the job who can unite people and create value.
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You're going to see relationships with technology across anything that's brand. I don't care if that's in home or what you wear. I just think it's a new fact of life.
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At their core, an influencer creates an empowering human connection.
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The thing is, I don't want to be sold to when I walk into a store. I want to be welcomed.
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I think if I'm guilty of anything, I'm guilty of always being incredibly focused on the task at hand. So wherever I've worked, I've just always tried to do my best, achieve my best, build a great team around me.
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You know, I think that anything you do at Apple... you feel a tremendous onus. You want to carry on the legacy of what it meant.
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What we have wanted to do is build an amazing brand experience and an amazing way that people can engage with the brand.
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Just because you're a luxury brand doesn't mean you have to have an attitude.
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I don't care how advanced technology gets. I don't think that there's anything that can replace looking someone in the eyes, touching their hand, you know?
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The luxury customer is increasingly global and increasingly mobile. Their brand journey is not linear. They might browse online and purchase in store, or vice versa.
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Online, offline, it's gotta be the same.