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Brands mature over time, like a marriage. The bond you feel with your spouse is different than when you first met each other. Excitement and discovery are replaced by comfort and depth.
Gary Vaynerchuk -
The thing that I'm most passionate about, I'm writing a book called 'Jab Jab Jab Jab Jab Right Hook,' and it really focuses on how to story-tell in a noisy, ADD world.
Gary Vaynerchuk
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I know I could be the host of 'SportsCenter' in two years if I changed my show today to sports.
Gary Vaynerchuk -
I went online with winelibrary.com in July of 1997; that was my first professional online play.
Gary Vaynerchuk -
From age 16, I lived and breathed wine. I read every magazine and book about wine.
Gary Vaynerchuk -
I have no interest in going to Egypt and seeing the pyramids. I'm just not that kind of dude.
Gary Vaynerchuk -
We're living in what I like to call the 'Thank You Economy,' because only the companies that can figure out how to mind their manners in a very old-fashioned way - and do it authentically - are going to have a prayer of competing.
Gary Vaynerchuk -
I influence anybody who is able to get through the chaos of my first impression.
Gary Vaynerchuk
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Vince McMahon is one of the greatest storytellers of all time, but WWE's not striving for the kind of innovation it's capable of.
Gary Vaynerchuk -
Be reactionary. React to what the market wants. And the market wants one-on-one real time engagement. Now that we have the tools to engage, I'm going to continue fighting for the end user.
Gary Vaynerchuk -
When we launched the WineLibrary website in 1996, I didn't even own a computer yet. I just understood that there was an opportunity here to market in a different way.
Gary Vaynerchuk -
Storytelling is the game. It's what we all do. It's why Nike is Nike, it's why Apple is Apple, it's why Walt Disney built Disney World and it's why Vince McMahon makes a billion dollars.
Gary Vaynerchuk -
When I hear people debate the ROI of social media? It makes me remember why so many business fail. Most businesses are not playing the marathon. They're playing the sprint. They're not worried about lifetime value and retention. They're worried about short-term goals.
Gary Vaynerchuk -
I love people, and the hustle.
Gary Vaynerchuk
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My store, Wine Library, outsells big national chains. How do you think we do it? It started with hustle. I always say that our success wasn't due to my hundreds of online videos about wine that went viral, but to the hours I spent talking to people online afterward, making connections and building relationships.
Gary Vaynerchuk -
The world has changed - through technology, through wine-making techniques, the quality of wine is greater than it's ever been. Whereas ten, fifteen years ago it was very easy to find lots of bad wine, it's kind of hard now. The technology, the science - it's like, are you kidding? We're in the golden years of wine!
Gary Vaynerchuk -
IQ is a commodity, data is a commodity. I'm far more interested in watching people interact at a restaurant with their smartphone. We can all read 'Tech Crunch,' 'Ad Age.' I would rather be living in the trenches. I would rather be going to Whole Foods in Columbus Circle to watch people shop with their smartphones.
Gary Vaynerchuk -
When the tech geeks talk, I pay close attention.
Gary Vaynerchuk -
The Loire Valley is grossly underestimated. The prices are fair, and the wines are real.
Gary Vaynerchuk -
You have to respect your parents. They are giving you an at-bat. If you're an entrepreneur and go into the family business, you want to grow fast. Patience is important. But respect the other party... My dad and I pulled it off because we really respect each other.
Gary Vaynerchuk
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I always say that the real success of Wine Library wasn't due to the videos I posted, but to the hours I spent talking to people online afterward, making connections and building relationships.
Gary Vaynerchuk -
One of the things that I'm really proud of is that I have really good timing. It's very easy for me to see what's coming up and it's no coincidence that I went headfirst into wine and then headfirst into new media - none at all.
Gary Vaynerchuk -
I do not believe that people want to work hard enough and they want to find the quick Twitter, SEO. Anybody who's obsessed with SEO has lost already, period. I believe that firmly.
Gary Vaynerchuk -
VaynerMedia filters the world how humans interact. This is how people are going to make buying decisions.
Gary Vaynerchuk