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It's relatively easy to set up a tech company, join an accelerator, and progress down a pathway towards success. It's more complex to do that with food.
Kimbal Musk
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Twenty-first-century food is going to be real food. Real food is food that is truly nourishing for the consumer, the community, and the planet.
Kimbal Musk
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You should brine your turkey. Don't even think about not brining your turkey. Ever.
Kimbal Musk
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Nikola Tesla spent one of his most productive years in Colorado Springs.
Kimbal Musk
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Our family are all very hard working.
Kimbal Musk
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I have always loved food, and for me, even if I was on a beach, I would be cooking food every day.
Kimbal Musk
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As a South African, the idea of turkey was new to me. And confusing. It's about the least flavorful bird on the planet.
Kimbal Musk
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It would be so simple for the government to support farmers to become more profitable and farm sustainably.
Kimbal Musk
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I joined the board of Chipotle because no company has ever been able to scale fresh, properly sourced food in the history of America.
Kimbal Musk
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The idea behind fast food is great - people want convenience.
Kimbal Musk
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I really believe that people don't have to eat healthy; they just have to know what they are eating, and then they'll eat better. That is really the movement we are behind.
Kimbal Musk
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The problem is that restaurants have assumed that kids don't want to eat anything other than chicken nuggets or fast-food burgers, but they do. They want to eat things that taste good.
Kimbal Musk
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The best training ground in the world is Silicon Valley and the tech space.
Kimbal Musk
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After my accident, the stuff that mattered was stuff that made a difference in the world, not the stuff that made money.
Kimbal Musk
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We want kids in communities to know real food, and we want them to have a choice between real food and industrial food.
Kimbal Musk
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My advice for any entrepreneur or innovator is to get into the food industry in some form so you have a front-row seat to what's going on.
Kimbal Musk
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Newspapers have an extraordinary amount of local content, including real estate listings and restaurant reviews.
Kimbal Musk
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Food is the new Internet.
Kimbal Musk
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Building one garden in L.A. - it might be a nice gesture - but it won't make a difference. We have to start to change the culture of the community.
Kimbal Musk
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We want our communities to know what real food is.
Kimbal Musk
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I want to make the school-garden movement work.
Kimbal Musk
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Sadly, many people in our biggest cities are at the mercy of industrial food.
Kimbal Musk
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If you're a commodity corn farmer in Iowa, you're locked into an infrastructure that keeps you a commodity corn farmer.
Kimbal Musk
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I used to throw cooking parties in university. Everyone would come over - sometimes you'd just do a mac and cheese, but if you do that better than everyone else, you can get people to come to you.
Kimbal Musk
