Claude C. Hopkins Quotes
Whatever claim you use to get attention, the advertisement should tell a story reasonably complete.

Quotes to Explore
-
It is my first preference to do films with social significance. Art cinema has given me credibility and status as an actor, but commercial cinema has given me a comfortable living.
-
I don't know what I want to do. There are people who want me to do things. There's a possible book. There are lots of things to consider. I just have to figure out what I want to do. I'm not one to sit around and do nothing.
-
I think you need brains to do any Shakespeare with any authority. I could do Shakespeare, but not with any authority.
-
Great leaders have a heart for people. They take time for people. They view people as the bottom line, not as a tool to get to the bottom line.
-
Yeah, I'd like to get the girl and at least make it through the film.
-
I had the good fortune of having a happy, closely knit family.
-
Making my class laugh and getting in trouble. I was the class clown.
-
We have gone through everything as a nation - partition, dictatorship, and even anarchy.
-
Because of the structure of the contemporary American party system, every president is polarizing.
-
What America does best is produce the ability to accept failure.
-
That's what you want to do as an older artist - you want to reinvent, but there has to be that vein in there for why people were listening to you before in the first place.
-
With Spotify, people don't get it until they try it. Then they tell their friends.
-
I think sometimes my humor is extremely dry, and a lot of times I would say things that I thought were very funny but... I have a reputation of - people think of me as a very fundamentalist, humorless fellow.
-
When I was filming 'Ouija,' there were some elements in that that really creeped me out.
-
When you look at where the Democratic field is going relative to foreign policy, they are increasingly moving away from a policy of pre-emptive self-defense that the president has adopted since September 11.
-
I like musicals and I love music.
-
That's the mantra I use when the team tells me something is too complicated. People keep saying, 'We need more prioritization.' I say, 'Guys, what you want is less work. And that is not going to happen.'
-
People are always telling me that they've seen people reading my books on the subway, or the beach, or whenever.
-
My heritage is a huge part of everything I do; it is, after all, part of what has made me who I am.
-
It's basically taking a 911 call, bringing them on stage and dealing with it just like when I was a Chicago policeman for 12 years. I personally become involved. Where Jerry lets people tell their story and lets everything happen on stage, I kind of go after the bad guy and protect the little guy.
-
I think it's horrible that people have to be told. Don't smoke! Everybody knows it's bad for the health. But they have to forbid it.
-
Whatever claim you use to get attention, the advertisement should tell a story reasonably complete.