Brand Quotes
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The fashion consumer likes a high-low mix - I want to be a brand that represents that.
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A really important point for me is that I don't use any brand or corporate sponsors. So I have no responsibility to anyone but myself and the subjects.
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Hopefully I can bring a brand and an identity that people will enjoy watching - attacking and scoring goals is what we all want to see.
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Positioning the brand and regaining trust are all smart things for us to do and those are the litmus tests for any decisions we make.
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Every moment is a brand new baby, Baby. Every vow is a brave new voice.
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A brand is the promise of an experience.
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I think we are ready, as a brand, for a car that is daily usable, something that can be driven from A to B on a different price level and also a different production volume level.
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If you add the value, you will become the brand. Find a way to add more value than anyone else does
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Giving does not just feel good, but it's really, really good for business, and it's good for your personal brand.
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It's not a simple strategy and one that apparently takes a lot of patience. It's long-term brand building.
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The greatest legacy that I can have is to build a brand that lives beyond me and stays true to the DNA of the brand.
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The campaigns and the models in them create the fantasy around the brand. It has always been about having strong images. Without that, we could not have gone into all the categories we did. It really has been the foundation from where the house of Guess was built.
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We are not known by our bank balances or who our parents are. It is ultimately we who have to prove ourselves. It is not important to own a particular brand of car. But we should be a brand in ourselves. Each of us is unique.
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Hummer is a very profitable brand for General Motors, very profitable.
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I realized that I was putting limitations on myself. I can do both have a skincare brand and be an advocate.
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A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
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I use trolling tactics to build my brand.
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You do a lead in a series, you're kind of in a bubble of self-containment and almost not really present in the world at all. You're really a brand more than a human being.
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Just like there's a hole in the ozone layer, there's a hole in the musical ecological layer wrt lack of successful "conscious" music... 'Traditional' music was brand new at one time... When you hear R&B today, do you believe it?
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Your brand is formed primarily, not by what your company says about itself, but what the company does.
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With technology today, companies are less in control of their brand.
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I tell young entrepreneurs to use the leader in their industry and as a benchmark as they work to create their own brand. Don't look at what your competition is doing - if you emulate the leader in your industry, you will achieve a higher level of engagement with consumers and make their buying experience richer.
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There's no unifying brand about me other than I'm a writer who shares my thoughts. Sometimes my thoughts are designed to help people, and other times, my thoughts are designed to change the political system and challenge those who need a good fight.
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The keys to brand success are self-definition, transparency, authenticity and accountability.
