Brand Quotes
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The company needs to be bigger than the core brand.
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I like style. For Dior, I did more of a collaboration shoot, not just a single image - so there was more to it. It's a very prestigious brand. I like their style and feel like their style is mine.
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Virtually any research that we do keeps coming back to the fact that Hallmark Hall of Fame is what has built our brand equity more than probably just about anything else.
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I don't recognize this new brand of Republicanism that's afoot now, which I consider to be very reactionary, not conservative in many respects.
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Las Vegas is still socially sanctioned deviance. Its brand is just more comfortable to more Americans than it used to be.
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Being a great company is the new brand.
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I think when you wear the brand anyway, why not go out and try to promote it and make it as cool as you can? The fact that I can continue to do what I've always done and kind of become the face of that brand is to me, kind of just makes sense. It doesn't make sense not to do it I guess.
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Making promises and keeping them is a great way to build a brand.
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There is something incomparably thrilling in first opening a brand new book.
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The stronger a brand’s point of view, the greater its voltage.
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Marketing is not selling. Marketing is building a brand in the mind of the prospect.
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A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
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Our users have a relationship with our brand and are demanding more and more Bumble content, and we're committed to delivering that content with a team that's as talented as they are passionate about our mission.
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The crucial ingredient in the success of any brand is its claim to authenticity.
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One cannot compare Skoda with the Volkswagen brand. Volkswagen is the world's biggest brand selling over four million cars a year, so there is really nothing to compare.
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NBC is excited about the investment in WWF Entertainment. The WWF is widely recognized as having created a leading brand and has done a remarkable job gathering large audiences in the coveted male demographics.
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Work is underway to select the go forward smartphone brand.
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A brand is simply trust.
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Go let thy less than woman's hand Assume the distaff not the brand.
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A brand should strive to own a word in the mind of the consumer.
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A brand is a living entity-and it is enriched or undermined cumulatively over time, the product of a thousand small gestures.
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Build a lifestyle around your brand, and the audience will follow.
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Our contemporary brand of socialism has one fatal flaw. It's too expensive. When you try to shower benefits on so many recipients, you eventually must resort to subterfuge. Foremost among those tricks is money and credit expansion. Inevitably, you debase your currency.
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Positioning the brand and regaining trust are all smart things for us to do and those are the litmus tests for any decisions we make.
