Marketing Quotes
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There has never been any proper commitment to marketing these artists and their music. We are not Sony.
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Recorded music is more a marketing tool than a revenue source.
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Word of mouth is the most valuable form of marketing, but you can't buy it. You can only deliver it. And you have to really deliver.
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The media and marketing deluge has spawned a new type of Wall Street loser: the armchair momentum player. These are novice investors who engage in short-term stock buying and selling based on media reports or an expert's enthusiasm.
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I came to Mumbai in 2000 to do a hotel management course. Following this, I worked as a marketing executive with Hotel Sheraton in Muscat for a year. It was in 2004 that I participated in the Gladrags Mr. India contest and bagged the most popular model award. After that, I did few ramp shows and ads.
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Word of mouth is way more important than millions of dollars spent marketing.
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When Dad came home from work, he'd turn our family dinners into tutorials on business, money, sales, and profit margins. He shared fascinating stories about his customers, marketing, and my favorite topic when I was a kid - new product launches. Our father also took us to his office before the advent of 'Take Your Child to Work Day.'
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Most regular, two-year MBA programs provide both experience and the capacity to link together the essential elements of management such as finance, marketing, organizational behavior, and operations.
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But the business side of it, as with most creative things, there is no room for business. It is about art. It's not about marketing.
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Even if I am predisposed to shop online, I see bricks and mortar as part of marketing.
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Never forget that you only have one opportunity to make a first impression - with investors, with customers, with PR, and with marketing.
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I would be too selfish if I said everyone should see my movies more than once. To say that would mean I'm just marketing my work!
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My relationship with Music Row has always been, from my end, optimistic and hopeful that there is more than one way to approach the writing, recording, and marketing of an album.
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Babies and young children are like the research and development division of the human species, and we grown-ups are production and marketing.
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When you run the Walt Disney Co., you gain a fair amount of experience in customer-facing businesses, particularly in site-based entertainment. I have a lot of experience in marketing, a lot of experience in selling, particularly tickets to site-based entertainment or movies or whatever.
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I knew nothing about sales, marketing or how to run a company. Nor did I have a desire to do any of those things.
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I read my books to writing workshops and friends, and I'm often focussed just on keeping them entertained. I never think about marketing at all.
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We are working to understand the tastes of people born in the 1980s and 1990s - it is very different from my generation. We do our own research. Marketing research companies, I think, are relatively academic.
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I'm not a marketing person. I don't ask myself questions. I go by instinct.
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Any conversations we hear about 'So who are Pearl Jam marketing to?' are despicable.
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I have to understand how we are going to market the movie. We view marketing as an extension of content creation... Every time a consumer sees our movie, in whatever form, our obligation is to entertain the audience.
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Our platform is a one-stop shop, from marketing and promotion through to ticketing. But even in the early days, in 2006-07, when we were mostly carrying shortform video, we became the premier movie marketing platform.
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The success of 'Kick' will help in the marketing of other small budget independent films I have acted in.
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Marketing is more important than it has ever been. But I'm trying to tear the layers back and make it not so contrived. I think people just want entertainment.
