Marketing Quotes
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Writing a book is a tremendous experience. It pays off intellectually. It clarifies your thinking. It builds credibility. It is a living engine of marketing and idea spreading, working every day to deliver your message with authority. You should write one.
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Marketing is too important to be left to the marketing department.
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90% trust peers on social networks (even strangers); only 15-18% trust brands.
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I talk to bankers, distributors, marketing people. I used to sit at home in my tracksuit bottoms, and the real excitement of my day would be going out to get a copy of 'Private Eye' and a latte.
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My relationship with Music Row has always been, from my end, optimistic and hopeful that there is more than one way to approach the writing, recording, and marketing of an album.
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There's a difference between publicity and marketing. A lot of writers don't realize how much marketing goes on beyond the scenes, with sales reps and advanced reading copies, all that stuff that happens months before a book is published.
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I try to figure out the marketing puzzle.
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I chose Sony Classics, not just because of their practical experience, not just because of their wisdom in marketing, but mainly because of their integrity.
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'Personalization' is a popular word in retail, and people often misuse it to describe simple marketing tactics, like segmenting emails or using big data to identify the likely gender of a visitor to their websites.
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You had to have a great voice or talent as a musician before imaging or marketing plans came into play.
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When companies minimize their costs, they can spend more on R & D and marketing. It's just very logical.
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I know one writer who has been subscribing authors without their permission and sending out what she thinks are helpful advice sheets, but they come off as if she's a know-it-all. She thinks she's marketing herself and her work. All she's really doing is turning readers off.
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From what they've said, it could be revolutionary. The product that they're going to be manufacturing has great marketing potential.
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I couldn't join a marketing team or a sales team, i had to go back to writing code.
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We are not into financial services, and we are not interested also because we find we are better in branded marketing enterprises.
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Not every brand needs to be on every social platform. Brands should have a very strategic objective, whether it's marketing or commercial. The biggest mistake a brand can make is to be on a social platform without a plan or the resources to manage it.
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Religious traditions are easy to lose sight of in today's marketing frenzy. Make sure you take time to gently usher your little ones into the rituals that have special meaning for you.
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Marketing for a film is tricky because you release stuff without context.
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What happened in the past can help you know what's going to happen in the future. That insight brings a next level of intelligence not just to sales and marketing but to ERP, where you can save more money in procurement or figure out whether the people you recruit are going to be successful in your organization.
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That feeling of freedom, open highways of possibilities, has kind of been lost to materialism and marketing.
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After I completed the project for BCG, I was offered the position of Director of Marketing for Ozon.ru.
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I can put tweets on a map to show who is saying what where, which could be used for marketing or social research.
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Today, when you're marketing a brand, you can't try to appeal to everybody. You should speak to a group of people and create them as loyalists.
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We get more data about people than any other data company gets about people, about anything - and it's not even close. We're looking at what you know, what you don't know, how you learn best. The big difference between us and other big data companies is that we're not ever marketing your data to a third party for any reason.
