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Two cliches make us laugh. A hundred cliches move us. For we sense dimly that the cliches are talking among themselves, and celebrating a reunion.
Umberto Eco -
The art of splitting hairs four ways. This is the department of useless techniques. Mechanical Avunculogratulation, for example, is how to build machines for greeting uncles. We're not sure, though, if Pylocatabasis belongs, since it's the art of being saved by a hair. Somehow that doesn't seem completely useless.
Umberto Eco
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Once upon a time there were mass media, and they were wicked, of course, and there was a guilty party. Then there were the virtuous voices that accused the criminals. And Art (ah, what luck!) offered alternatives, for those who were not prisoners to the mass media.
Umberto Eco -
There are four types: the cretin, the imbecile, the stupid and the mad. Normality is a balanced mixture of all four.
Umberto Eco -
Well, Diotallevi and I are planning a reform in higher education. A School of Comparative Irrelevance, where useless or impossibe courses are given. The school's aim is to turn out scholars capable of endlessly increasing the number of unnecessary subjects.
Umberto Eco -
But the purpose of a story is to teach and to please at once, and what it teaches is how to recognize the snares of the world.
Umberto Eco -
But it has often happened that I have found the most seductive depictions of sin in the pages of those very men of incorruptible virtue who condemned their spell and their effects.
Umberto Eco -
He had prepared his death much earlier, in his imagination, unaware that his imagination, more creative than he, was planning the reality of that death.
Umberto Eco
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The ideology of this America wants to establish reassurance through Imitation. But profit defeats ideology, because the consumers want to be thrilled not only by the guarantee of the Good but also by the shudder of the Bad.
Umberto Eco -
I was the type who looked at discussions of What Is Truth only with a view toward correcting the manuscript. If you were to quote "I am that I am," for example, I thought that the fundamental problem was where to put the comma, inside the quotation marks or outside.
Umberto Eco -
That is a real attitude - to see everything as being meaningful, even the less important things, to prove something, even the greater problems of life.
Umberto Eco -
An idea you have might not be original. But by creating a novel out of that idea you can make it original.
Umberto Eco -
All the theories of conspiracy were always a way to escape our responsibilities. It is a very important kind of social sickness by which we avoid recognizing reality such as it is and avoid our responsibilities.
Umberto Eco -
libraries are fascinating places: sometimes you feel you are under the canopy of a railway station, and when you read books about exotic places there's a feeling of travelling to distant lands
Umberto Eco
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The order that our mind imagines is like a net, or like a ladder, built to attain something. But afterward you must throw the ladder away, because you discover that, even if it was useful, it was meaningless.
Umberto Eco -
In the Middle Ages, cathendrals and convents burned like tinder; imagining a medieval story without a fire is like imagining a World War II movie in the Pacific without a fighter plane shot down in flames.
Umberto Eco -
A writer writes for writers, a non-writer writes for his next-door neighbor or for the manager of the local bank branch, and he fears (often mistakenly) that they would not understand or, in any case, would not forgive his boldness.
Umberto Eco -
The belief that time is a linear, directed sequence running from A to B is a modern illusion. In fact, it can also go from B to A, the effect producing the cause.
Umberto Eco -
Love flourishes in expectation. Expectation strolls through the spacious fields of Time towards Opportunity.
Umberto Eco -
This, in fact, is the power of the imagination, which, combining the memory of gold with that of the mountain, can compose the idea of a golden mountain.
Umberto Eco
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A great problem of the internet is how to filter information, how to discard what is not relevant or what is silly and to keep only the important information.
Umberto Eco -
That day, I began to be incredulous. Or, rather, I regretted having been credulous. I regretted having allowed myself to be borne away by a passion of the mind. Such is credulity.
Umberto Eco -
I don't know, maybe we're always looking for the right place, maybe it's within reach, but we don't recognize it. Maybe to recognize it, we have to believe in it.
Umberto Eco -
I am not on Facebook and on Twitter because the purpose of my life is to avoid messages. I receive too many messages from the world, and so I try to avoid that.
Umberto Eco