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And here one must not that hatred is acquired just as much by means of good actions as by bad ones; and so, as I said above, if a prince wishes to maintain the state, he is often obliged not to be good; because whenever that group which you believe you need to support you is corrupted, whether it be the common people, the soldiers, or the nobles, it is to your advantage to follow their inclinations in order to satisfy them; and then good actions are your enemy.
Niccolò di Bernardo dei Machiavelli
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Men as a whole judge more with their eyes than with their hands.
Niccolò di Bernardo dei Machiavelli
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A prince, therefore, must not mind incurring the charge of cruelty for the purpose of keeping his subjects united and confident; for, with a very few examples, he will be more merciful than those who, from excess of tenderness, allow disorders to arise, from whence spring murders and rapine; for these as a rule injure the whole community, while the executions carried out by the prince injure only one individual. And of all princes, it is impossible for a new prince to escape the name of cruel, new states being always full of dangers.
Niccolò di Bernardo dei Machiavelli
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The nature of man is such that people consider themselves put under an obligation as much by the benefits they confer as by those they receive.
Niccolò di Bernardo dei Machiavelli
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He who wishes to be obeyed must know how to command.
Niccolò di Bernardo dei Machiavelli
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Never do an enemy a small injury.
Niccolò di Bernardo dei Machiavelli
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Good order and discipline in any army are to be depended upon more than courage alone.
Niccolò di Bernardo dei Machiavelli
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If the chief party, whether it be the people, or the army, or the nobility, which you think most useful and of most consequence to you for the conservation of your dignity, be corrupt, you must follow their humor and indulge them, and in that case honesty and virtue are pernicious.
Niccolò di Bernardo dei Machiavelli
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Men are so simple and yield so readily to the desires of the moment that he who will trick will always find another who will suffer to be tricked.
Niccolò di Bernardo dei Machiavelli
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Delusion gives you more happiness than truth gives to me. For injuries ought to be done all at one time, so that, being tasted less, they offend less; benefits ought to be given little by little, so that the flavour of them may last longer.
Niccolò di Bernardo dei Machiavelli
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Nothing is of greater importance in time of war than in knowing how to make the best use of a fair opportunity when it is offered.
Niccolò di Bernardo dei Machiavelli
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The promise given was a necessity of the past: the word broken is a necessity of the present.
Niccolò di Bernardo dei Machiavelli
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Anyone who becomes master of a city accustomed to freedom and does not destroy it may expect to be destroyed by it; for such a city may always justify rebellion in the name of liberty and its ancient institutions.
Niccolò di Bernardo dei Machiavelli
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All courses of action are risky, so prudence is not in avoiding danger (it's impossible), but calculating risk and acting decisively. Make mistakes of ambition and not mistakes of sloth. Develop the strength to do bold things, not the strength to suffer.
Niccolò di Bernardo dei Machiavelli
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How we live is so different from how we ought to live that he who studies what ought to be done rather than what is done will learn the way to his downfall rather than to his preservation.
Niccolò di Bernardo dei Machiavelli
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No proceeding is better than that which you have concealed from the enemy until the time you have executed it. To know how to recognize an opportunity in war, and take it, benefits you more than anything else. Nature creates few men brave, industry and training makes many. Discipline in war counts more than fury.
Niccolò di Bernardo dei Machiavelli
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Necessities can be many, but the one that is stronger is that which constrains you to win or to die.
Niccolò di Bernardo dei Machiavelli
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To know well the nature of the people one must be a prince, and to know well the nature of princes one must be of the people.
Niccolò di Bernardo dei Machiavelli
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A prince ought to have two fears, one from within, on account of his subjects, the other from without, on account of external powers.
Niccolò di Bernardo dei Machiavelli
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Every little advantage is of great moment when men have to come to blows.
Niccolò di Bernardo dei Machiavelli
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You must never believe that the enemy does not know how to conduct his own affairs. Indeed, if you want to be deceived less and want to bear less danger, the more the enemy is weak or the less the enemy is cautious, so much more must you esteem him.
Niccolò di Bernardo dei Machiavelli
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One should never allow chaos to develop in order to avoid going to war, because one does not avoid a war but instead puts it off to his disadvantage...
Niccolò di Bernardo dei Machiavelli
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And above all you ought to guard against leading an army to fight which is afraid or which is not confident of victory. For the greatest sign of an impending loss is when one does not believe one can win.
Niccolò di Bernardo dei Machiavelli
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Whoever is the cause of another becoming powerful, is ruined himself.
Niccolò di Bernardo dei Machiavelli
