William Bernbach Quotes
There are a lot of great technicians in advertising. And unfortunately they talk the best game. They know all the rules. They can tell you that people in an ad will get you greater readership. They can tell you that a sentence should be this short or that long. They can tell you that body copy should be broken up for easier reading. They can give you fact after fact after fact. They are the scientists of advertising. But there's one little rub. Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.
Quotes to Explore
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Surreal fiction is a sophisticated art form. Events happen divorced from conventional logic, as events in a dream may happen. But unlike dreams, everything in the story contributes to an overall coherent point, impression or emotion.
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I design all my sets. With my tour and my album artwork, I co-design that with people who are better at drawing than me. But I've got a good imagination. I went to art school so I understand how to communicate my ideas.
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Cartooning at its best is a fine art. I'm a cartoonist who works in the medium of animation, which also allows me to paint my cartoons.
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Art never harms itself by keeping aloof from the social problems of the day: rather, by so doing, it more completely realises for us that which we desire.
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It's good to make your own things because you can have control of your own art.
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The man who can keep a secret may be wise, but he is not half as wise as the man with no secrets to keep.
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At no point do I wish to be in conflict with any man or masculine thought. It doesn't enter my consciousness. Art is anonymous. It's not competitive with men. It's a complementary contribution.
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One of the most beautiful passages of Rousseau is that in the sixth book of Confessions, where he describes the awakening in him of the literary sense. Of such wisdom, the poetic passion, the desire of beauty, the love of art for its own sake, has most.
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We now occupy the proud attitude of a sovereign and independent Republic, which will impose upon us the obligation of evincing to the world that we are worthy to be free. This will only be accomplished by wise legislation, the maintenance of our integrity, and the faithful and just redemption of our plighted faith wherever it has been pledged.
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People who vote against this today are voting against me and I will not forget.
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Such discussions help us very little to enjoy what has been well done in art or poetry, to discriminate between what is more and what is less excellent in them, or to use words like beauty, excellence, art, poetry, with a more precise meaning than they would otherwise have.
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Art is the lie that enables us to realize the truth.
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I was doing these performance art pop music pieces in the city. And they were a bit on the eccentric side I suppose. So people started to call me Gaga after the Queen song 'Radio Gaga.'
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You can't just take an image and randomly distort it and call it art - although many people in La Jolla where I come from do precisely that.
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Before I was a cosplayer, I was a fan artist. I would draw my favorite characters and sell the pieces at art auctions. But once I discovered cosplay, it was like, 'I don't have to draw my favorite characters, I can become my favorite characters.'
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Anime is intended to have ambiguous features. That's part of the art form.
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Every good painter paints what he is.
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I really love fan art, which I get sent a lot of. I really, really get a lot of. I get a kick out of it.
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In Europe, there is so much tradition, and everyone has established ideas as to what art should be and what it has always been.
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No one is a plain white room. I hate going into a home that is done to the nines but has nothing do with the homeowner - no knickknacks, no art that has anything to say about the person who lives there.
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Where I come from, we sing poetry.
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Comedy requires a lot of energy.
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There is a sort of natural instinct of human dignity in the heart of man which steels his very nerves not to bend beneath the heavy blows of a great adversity. The palm-tree grows best beneath a ponderous weight, even so the character of man. There is no merit in it, it is a law of psychology. The petty pangs of small daily cares have often bent the character of men, but great misfortunes seldom. There is less danger in this than in great good luck.
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There are a lot of great technicians in advertising. And unfortunately they talk the best game. They know all the rules. They can tell you that people in an ad will get you greater readership. They can tell you that a sentence should be this short or that long. They can tell you that body copy should be broken up for easier reading. They can give you fact after fact after fact. They are the scientists of advertising. But there's one little rub. Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.
