William Bernbach Quotes
Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something that will inform and serve the consumer, and be sure you're saying it like it's never been said before.
Quotes to Explore
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Drug manufacturers could afford to sell AIDS drugs in Africa at virtually any discount. The companies said they did not do so because Africa lacked the requisite infrastructure.
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Charlie Sheen gave me a signed headshot. I think it said, 'Keep it real.' But 'real' was spelled 'reel,' like a film reel.
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I'm living so far beyond my income that we may almost be said to be living apart.
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Especially if you're endeavouring daily to write your own books, you read with a degree of - well, it's hard to forget you're a writer when you're reading.
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I came up in the theater, and I learned pretty quickly that reading a review, whether it's good or bad, can strangely affect the next performances, because you're reacting to something that's been said about you. So I tend to avoid that stuff pretty studiously.
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Did you ever stop to think, and forget to start again?
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It might be said that it is the ideal of the employer to have production without employees and the ideal of the employee is to have income without work.
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A Central Bank official said that Q-coin did not affect the renminbi; it adds vibrancy to the economy.
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As an actor, I'm my own worst critic, but after awhile, really, when you watch 'Moonrise Kingdom', it's such a fantastic film that you sort of get sucked into the story, and then you kind of forget about everything else.
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No one who knew Diana will ever forget her. Millions of others who never met her, but felt they knew her, will remember her.
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I've been in relationships where we've said 'I love you' after two weeks.
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I began tailoring my books to cater to one or another universe of readers. I found it incredibly boring; and frankly, it felt stultifying. I'd previously been in advertising. I felt if I was going to create something to fit a specific market, I might as well have stayed with advertising.
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I have never said that people 'should' engage in armed attacks on the United States, but that such attacks are a natural and unavoidable consequence of unlawful U.S. policy.
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I've always said if what I'm going to create doesn't look good on everybody, I'm not going to do it.
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As a matter of personal philosophy, I have generally said, 'Why not?' far more often than either 'Why?' or 'Not.'
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Put simply, my vision for AOL is to build the largest and most sophisticated global advertising network while we grow the size and engagement of our worldwide audience.
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Artie said it would be nice if we got married. I said it would be nice, too. The next thing I knew, we were on our way to Las Vegas.
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So gradually, and then I had an Italian roadster that I built, it took me five years to build it, it was stolen from me and stripped. I said, well maybe we should have another where we shouldn't steal from each other.
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I will never forget my beautiful days with you in Shanklin, they are certainly the most pleasant ones of my life. Look, I have tears in my eyes just to think about it. I am furious to be here, it is the end of happiness for a whole year.
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Lighting was very primitive. And still it was really the way to learn because sometimes some of the modern technology is so extreme and so compartmentalized that we lose sight of exactly what we're doing.
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Directing plays lacked the immediacy and connection to real world events that journalism offered; journalism lacked the drama, theatricality and subjective storytelling of theater. It wasn't until I had the idea of making a documentary film about the 1992 presidential campaign that these two passions came together in 'The War Room.'
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Roddick has good presence on the court and has so much adrenalin
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Then I'd crawl back into bed, smelling her all around me, and tell myself that next time, I would lock that window. But I never did.
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Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something that will inform and serve the consumer, and be sure you're saying it like it's never been said before.
