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Planning a garden, park, building, or city shouldn't be done in an office.
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ArcGIS is an integrated Web GIS that is supported by services. These are abstracted in a geoinformation model that's managed by the portal, and then accessible by a number of apps, which are the growing part of this system.
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Once you digitize data, you can actually analyze patterns and relationships in geographic space - relationships between certain health patterns and air or water pollution, between plants and climate, soils, landscape.
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We aren't into the consumer space because that space is largely dominated by search and advertising, and it has a consumer face to it.
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At Harvard, I worked for some time as a researcher in a lab for computer graphics and spatial analysis, which is one of the birthplaces for what we do.
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I think it is widely agreed that Carl Steinitz, over the 50 years he taught at Harvard, has been one of the most important figures in influencing the theory and practice of landscape architecture and the application of computer technology to planning.
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In the area of field apps, Collector for ArcGIS is great, but where do you go? There's a navigator app. And then what do you do when you get there? There's a workforce app. So all of these apps work hand-in-hand to support field workers.
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Executives are waking up to realize that they can do a lot better, save money, make better decisions if they optimize and start thinking geographically and have a location strategy.
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We are driven by providing technology to enterprise customers.
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A number of organizations are already using Web GIS to create shared information and facilitate collaboration, and it is literally changing the way organizations operate.
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I can put tweets on a map to show who is saying what where, which could be used for marketing or social research.
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My parents owned a plants nursery. We all grew up growing things and planting things and selling things, and I also managed landscape crews.
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Web GIS allows us to take our systems of record - our traditional server and desktop technologies - and integrate them, bringing them together into a system of systems.
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Someone once told me be interested, not interesting - that really clicked for me.
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We have millions of users around the globe who do amazing things with our technology every day.
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GIS is waking up the world to the power of geography, this science of integration, and has the framework for creating a better future.
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I prefer to find craftspeople I can be colleagues with and who take an area of responsibility and run with it.
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In a nursery, if you don't take care of those plants, your profits get lost real quickly. You have to weed. You have to water. You have to nurture. Also, you have to take care of your employees in such a way that they do the same.
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One of the things that's making ArcGIS come alive is apps. Apps are opening up the ArcGIS platform, making it available to everybody in your organization as well as to the public.
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One city can look at other cities relative to their city and learn something. It's a matter of sharing the patterns of what exists in one society based on landscape or cultural values versus other cities.
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You have to be very fast-thinking, creative, and mobile. It is key to making a business move.
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GIS is the only technology that actually integrates many different subjects using geography as its common framework.
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ArcGIS Online is the complete hosted GIS in the cloud, supporting mapping and apps. Additions to this component have included smart mapping, formal metadata, better administration, and high-performance geocoding.
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Our intention and aspiration is to continue building out thematic information about every subject - basemaps, imagery, demographics, landscape data, etc. - so anyone can use it to access thousands of authoritative maps.