Brian Solis Quotes
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We live in a time where brands are people and people are brands.
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Social media is not owned by marketing.
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We cannot measure, what it is we do not know to value.
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The good thing about social media is it gives everyone a voice. The bad thing is … it gives everyone a voice.
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Digital Darinism is already changing the landscape of business.
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People align with movements they can believe in, and it is the human, intellectual, and financial investment in genuine content that defines experiences.
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It's not business to consumer, it's not business to business, it's people to people...
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Businesses are interacting with consumers to socialize rather than learn about customer expectations to in turn, deliver tangible value, improve product experiences, and invest in long-term relationships.
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While creating a social brand is a necessary endeavor, building a social business is an investment...
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The future of marketing is not about technology...
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How do you become a thought leader? It starts with *being* a thought leader and then connecting the dots back to you.
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The new social landscape is rich with emotion.
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Welcome to a new era of marketing and service in which your brand is defined by those who experience it.
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Brands are no longer created; they are co-created.