Steve Jobs Quotes
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You know, Dr. Edwin Land was a troublemaker. He dropped out of Harvard and founded Polaroid. Not only was he one of the great inventors of our time but, more important, he saw the intersection of art and science and business and built an organization to reflect that. Polaroid did that for some years, but eventually Dr. Land, one of those brilliant troublemakers, was asked to leave his own company - which is one of the dumbest things I've ever heard of.
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When you have feelings like sadness or anger about your cancer or your plight, to mask them is to lead an artificial life.
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Be ready to catch the ball when it is thrown by life.
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So we went to Atari and said, 'Hey, we've got this amazing thing, even built with some of your parts, and what do you think about funding us? Or we'll give it to you. We just want to do it. Pay our salary, we'll come work for you.' And they said, 'No.' So then we went to Hewlett-Packard, and they said, 'Hey, we don't need you. You haven't got through college yet.'
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Most people have no concept of how an automatic transmission works, yet they know how to drive a car. You don't have to study physics to understand the laws of motion to drive a car. You don't have to understand any of this stuff to use Macintosh.
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I don't think I've ever worked so hard on something, but working on Macintosh was the neatest experience of my life. Almost everyone who worked on it will say that. None of us wanted to release it at the end. It was as though we knew that once it was out of our hands, it wouldn't be ours anymore.
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Recruiting is hard. It's just finding the needles in the haystack. You can't know enough in a one-hour interview. So, in the end, it's ultimately based on your gut. How do I feel about this person? What are they like when they're challenged? I ask everybody that: 'Why are you here?' The answers themselves are not what you're looking for. It's the meta-data.
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The reason that Apple is able to create products like iPad is because we always try to be at the intersection of technology and liberal arts, to be able to get the best of both.
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If you ask who are the customers of education, the customers of education are the society at large, the employers who hire people, things like that. But ultimately I think the customers are the parents. Not even the students but the parents. The problem that we have in this country is that the customers went away. The customers stopped paying attention to their schools, for the most part.
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I found that there were these incredibly great people at doing certain things, and you couldn't replace one of these people with fifty average people.
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The only way to be truly satisfied is to do what you believe is great work...
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Every once in a while, a revolutionary product comes along that changes everything.
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We think the Mac will sell zillions, but we didn't build the Mac for anybody else. We built it for ourselves. We were the group of people who were going to judge whether it was great or not. We weren't going to go out and do market research. We just wanted to build the best thing we could build.
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I was in the parking lot, with the key in the car, and I thought to myself: If this is my last night on earth, would I rather spend it at a business meeting or with this woman? I ran across the parking lot, asked her if she'd have dinner with me. She said yes, we walked into town, and we've been together ever since.
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We've had one of these before, when the dot-com bubble burst. What I told our company was that we were just going to invest our way through the downturn, that we weren't going to lay off people, that we'd taken a tremendous amount of effort to get them into Apple in the first place; the last thing we were going to do is lay them off.
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I try to get people to see what I have. . . . When you run a computer company, you have to get people to buy into your dreams.
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The Japanese have hit the shores like dead fish. They're just like dead fish washing up on the shores.
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You are all over the map, figure out the top 5 things you want to focus on and get rid of the rest.
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It comes from saying no to 1,000 things to make sure we don't get on the wrong track or try to do too much.
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Everything is based on a simple rule: Quality is the best business plan, period.
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The Macintosh was supposed to be the computer for people that just wanted to use a computer without having to learn how to use one.
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If you want to hire great people and have them stay, you have to be run by ideas, not hierarchy. The best ideas have to win.
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Technology is nothing. What's important is that you have a faith in people, that they're basically good and smart, and if you give them tools, they'll do wonderful things with them.
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The subscription model of buying music is bankrupt. I think you could make available the Second Coming in a subscription model and it might not be successful.