Brands Quotes
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This transaction creates the preeminent global food and consumer goods company. Together we will have a portfolio of powerful worldwide and regional brands, with strong growth prospects.
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We live in a time where brands are people and people are brands.
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My favorite works are the ones where I get to expose what is really behind the "brands."
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We want our users to use the Found Money feature so they can get extra money while they shop, which will be invested in their future. And that's a powerful idea for our customers, and it is a powerful idea for brands because from their perspective they are increasing loyalty for their brands by investing in their customers' future. And of course it helps us grow our business.
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Brands must empower their community to be change agents in their own right.
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Your customers are the customers of other brands who occasionally buy you.
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Selling scent is a key job for celebrities. At any one time, there'll be hundreds of them at it, going on the world's talk shows, doing photo-shoots, providing employment for thousands. Celebrities are instant brands.
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The problem often is that aspiring brands wish to be universally loved. Unfortunately, universal love is neither achievable nor desirable. Instead, great brands are loved by some and hated by others because they actually stand for something.
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The new dynamics between brands and consumers, driven by social media, are proving to be a powerful impetus for change.
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Google loves brands - build one.
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Brands need to reinvent themselves from time to time to stay relevant.
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For instance, let us say that a new stock has been listed in the last two or three years and its high was 20, or any other figure, and that such a price was made two or three years ago. If something favorable happens in connection with the company, and the stock starts upward, usually it is safe play to buy the minute it touches a brand new high.
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As brands become larger, the need to reach greater numbers of customers makes them less edgy and dilutes their unique positioning as they try to please everyone. It is therefore not surprising to find such brands go into a few years of decline before they are able to reinvent themselves. Read more at https://www.brainyquote.com/authors/nirmalya-kumar-quotes
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Chinese brands will face many obstacles when marketing to Western consumers. Beyond the associations with poor quality and unsound environmental practices, they generally do not have the marketing capabilities or budgets to build powerful global brands.
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I always think of it you know building a business, building a brand, a friend of mine gave me a metaphor for it which I think is really true it's like building coral, you don't see it happening it's just little little little and when you step back you think wow.
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Strength just comes in one brand - you. Stand up at sunrise and meet what they send you and keep your hair combed
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The eight months I took off between 'Teen Vogue' and 'Lucky' afforded me such amazing opportunities, and I learned so much from so many different people - the brands that I worked with, the companies that I was consulting for.
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When the trust is high, you get the trust dividend. Investors invest in brands people trust. Consumers buy more from companies they trust, they spend more with companies they trust, they recommend companies they trust, and they give companies they trust the benefit of the doubt when things go wrong.
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I don't shop by brand loyalty at all. I'm just drawn to what I like when I shop.
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A brand is a promise. A good brand is a promise kept.
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The Netflix brand for TV shows is really all about binge viewing. The ability to get hooked and watch episode after episode.
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In designing a lifestyle brand, you have to know more than just designing clothes.
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Brands are no longer created; they are co-created.
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There is no point in retaining a brand equity if it has no traction with consumers, or has no likelihood of doing so.