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Believing that your competition is stronger and better than you pushes you to better yourselves.
Simon Sinek
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The responsibility of the company is to help the people, grow as people. If we can do that, then the company will grow as a company.
Simon Sinek
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Stories are attempts to share our values and beliefs. Storytelling is worthwhile when it tells what we stand for.
Simon Sinek
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True strength is the courage to admit our weaknesses.
Simon Sinek
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If you hire people just because they can do a job, they'll work for your money, but if they believe what you believe, they'll work for you with blood and sweat and tears.
Simon Sinek
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Leadership is a way of thinking, a way of acting and, most importantly, a way of communicating.
Simon Sinek
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Vision is the ability to talk about the future with such clarity it is as if we are talking about the past.
Simon Sinek
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Stories are our attempts to share our values & beliefs with the hopes that we may attract those who believe what we believe. This is the basis of forming a trusting relationship. Story telling, therefor, is only worthwhile when it tells what you stand for, not what you do.
Simon Sinek
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Remember to connect with people now and then. In fact, pick up the phone, right now, and call a friend for no other reason than to say hi.
Simon Sinek
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We invest in things like the future, like our children, like education. In other words, we invest in things that we understand we will not see an immediate return of investment but everybody knows it will have a positive impact and you can easily measure it over the course of time. Your why is exactly the same thing.
Simon Sinek
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Inspire people to do the things that inspire them and, together, we can change our world.
Simon Sinek
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Knowledge is understanding based on what has been studied and learned. Wisdom is understanding based on what has been felt and experienced.
Simon Sinek
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Rule books tell people what to do. Frameworks guide people how to act. Rule books insist on discipline. Frameworks allow for creativity.
Simon Sinek
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Stress and anxiety at work have less to do with the work we do and more to do with weak management and leadership.
Simon Sinek
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Every single organization - or career, for that matter - exists on three levels: WHAT you do, HOW you do it and WHY you do it.
Simon Sinek
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Poor leaders push us towards the goal. Great leaders guide us through the journey.
Simon Sinek
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The goal of business should not be to do business with anyone who simply wants what you have. It should be to focus on the people who believe what you believe. When we are selective about doing business only with those who believe in our WHY, trust emerges.
Simon Sinek
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What I understand about this concept of why is that it functions exactly the same way as parenting or exercise or any of these things we claim to invest in.
Simon Sinek
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We are all so preoccupied with ourselves. How can I get happy, how can I find the job I love, how can I become a millionaire, how can lose weight. Yet, the reality is that fulfillment, success and all of these good things comes from trying to help those that we care about to achieve those things.
Simon Sinek
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I was always curious why certain marketing worked and some marketing did not.
Simon Sinek
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When we point to obstacles we inhibit progress. When we offer solutions we advance.
Simon Sinek
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I cannot tell you on a day to day basis that there's a return on investment. I can tell you if you stick with it, absolutely in a few months things will start to change. It starts to change slowly. Things start to get a little easier. As the momentum builds it becomes bigger and bigger.
Simon Sinek
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Leadership is a choice. It's not a rank, it's a choice. I know many people who are at the top of their organization who have authority. We have to do what they say because they have authority over us. But they're not leaders. We wouldn't follow them. They may be at the top of the company but they're not leaders.
Simon Sinek
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Offer your strengths to others and you'll be amazed how many people offer their strengths to you.
Simon Sinek
